Slovakian Journalist Wins IFAJ Star for Ag Journalism

John Davis Leave a Comment

Slovakian journalist Jozef Sedlák was recently named the winner of the coveted IFAJ Star Prize in Agricultural Journalism for his story, “Food Does not Come from Supermarket Shelves,” which was published in the weekend edition of the Pravda daily newspaper. Judges said they were captivated by the entrepreneurial story of a young Slovak farmer Pavel Petránek, a turkey breeder from …

IFAJ, International, John Deere, Journalism

John Deere Has Green Fever at NAFB

Leah Guffey Leave a Comment

National Association of Farm Broadcasting’s Annual Trade Talk allows the chance to sit down with multiple exhibitors. I stopped and talked with Barry Nelson at the John Deere exhibit and they are highlighting the Green Fever Sweepstakes where the grand prize is: $25,000 Landscaping makeover, plus your choice of: a Gator™, a ZTrack™ Mower, 1 Family Tractor, or Signature Series …

Audio, John Deere, NAFB, Tractor

John Deere Connects with JDLink™

Leah Guffey Leave a Comment

Last week during National Association of Farm Broadcasting’s Annual Trade Talk I visited with Beverly Flores, Integrated Communications Manager with John Deere. She tells me about the MyJohnDeere Operations Center with intuitive, easy-to-use tools for customers to manage their machinery and develop agronomic insights. Data can be uploaded securely using backup tools or right from the field using JDLink™ and …

Audio, John Deere, NAFB, Precision Agriculture

Smart Data Best for Decision Making

Chuck Zimmerman Leave a Comment

The challenge in precision ag these days seems to be less about how much data can be created – plenty of tools and programs to tell you everything about your operation – and more about how to create just the data needed without making farmers try to drink from some firehouse of information. One of John Deere’s partner companies definitely …

Agribusiness, Audio, John Deere, Precision Agriculture

John Deere Reaches Out to Developers

Chuck Zimmerman Leave a Comment

This morning John Deere kicked off what’s becoming an annual conference for developers. The 2014 Develop with Deere conference brings together dealers, independent agricultural software application developers and John Deere staff primarily from their Intelligent Solutions Group. Kicking things off was a keynote presentation by Pat Pinkston, Vice President, Technology and Information Solutions, Agriculture and Turf Division. Pat talked about …

Agribusiness, Audio, John Deere, Precision Agriculture, Video

Digital Storytelling from Deere

Chuck Zimmerman Leave a Comment

During the Bayer CropScience Corn and Soybean Future Forum, Than Hartsock, John Deere, did some digital storytelling. In fact, his presentation was titled, “Digitalization – next level of corn and soybean cropping.” Than talked about how John Deere is developing new tools to deal with ways for farmers to make more money from their crop. This includes all the things …

Agribusiness, Audio, Bayer, John Deere, Precision Agriculture

Wrapping up the 2014 CTIC Tour

Cindy Zimmerman Leave a Comment

2014 CTIC Conservation in Action Tour Photo Album The CTIC Conservation in Action tour of the Everglades Agricultural Area (EAA) was the most interesting of the tours I have attended so far. I grew up just east of the Everglades in Broward County and did agricultural reporting in Florida for ten years, but I never really had the chance to …

Audio, Conservation, CTIC, Farming, Fertilizer, John Deere

In the John Deere Green Room

Cindy Zimmerman 1 Comment

When John Deere launches new products every year, the most important people to tell about them are the dealers, and that includes the latest digital offerings. At the recent John Deere product launch, dealers learned a lot about the MyJohnDeere Operations Center with new tools for farmers to manage their machinery and develop agronomic insights. Ashley Hanold was one of …

John Deere, Video