Bayer Launches #Thankful4Ag Initiative

Cindy Zimmerman

Bayer CropScience is helping to make the holiday season a bit brighter for Americans struggling with hunger by sponsoring #Thankful4Ag in conjunction with Feeding America®. The social initiative aims to provide up to 200,000 meals from November 10-December 19. Bayer will donate up to $20,000 towards the effort. “We are all indeed thankful for the contributions of our nation’s farming …

Bayer, Food, Social Media

USFRA to Participate in NY Times Event

Cindy Zimmerman

The U.S. Farmers & Ranchers Alliance® (USFRA®) is bringing the voices of farmers and ranchers to the New York Times “Food for Tomorrow” conference next week. USFRA will host a breakfast and panel discussion entitled “Big Ag, Big Food: How Being Good for the Environment Is Not about Size” at 8:30 a.m. EST on Wednesday, November 12 at the Stone …

Farming, Food, USFRA

Overstock.com Opens Farmers Market Section

Chuck Zimmerman

Overstock.com has announced a new section within their website – Farmers Market. The company has aggressive plans to grow the new service. This market of hand-picked products offer customers throughout the U.S. access to home delivery of seasonal, healthy food, grown and produced in their area. “We’re integrating small farms, community-supported agriculture (CSA), and co-ops into our technology so as …

Food

How General Mills Creates Content

Chuck Zimmerman

The Social Media Manager for General Mills is Kevin Hunt. We learned about how his company tells their story via online content creation during this year’s AgCatalyst conference. Kevin shared some tips about how they create content via their blog, “A Taste of General Mills.” I liked hearing Kevin start with the blog in our interview since I still believe …

AdFarm, Audio, Food, Social Media

ZimmComm Partner Authors Organic Report

Cindy Zimmerman

Our own Joanna Schroeder was the principal researcher for a recent research report published in Academics Review, “Organic Marketing Report,” findings of which she presented at the Western Plant Health Association annual meeting in Palm Desert, California. Joanna’s research found no scientific consensus to prove the organic marketing industry’s claims that organic food is more nutritious and safer than traditional …

Food, Organic

Global Yield Gap Unveiled at Water for Food Conference

Cindy Zimmerman

Finding of the Global Yield Gap and Water Productivity Atlas were unveiled this week at the sixth annual Water for Food Global Conference. The outcome of a six-year international collaborative research effort led by the Daugherty Water for Food Institute at the University of Nebraska and Wageningen University in the Netherlands, the Atlas is the first transparent, interactive and map-based …

Food, International, Research, Water

Study: GMOs Could Be Global Hunger Solution

Joanna Schroeder

According to a new report, “The Future of Farming and Rise of Biotechnology” released by the National Center for Policy Analysis (NCPA), decreasing regulations on genetically modified crops (GMOs) could be a valuable strategy in combating global hunger. NCPA Research Associate David Weisser notes that Nobel Prize winner Norman Borlaug’s use of biotechnology has been credited with saving 1 billion …

Biotech, Food, GMO

2014 GAP Reports Highlights Food Supply Obstacles

Joanna Schroeder

The 2014 edition of the GAP Report finds that global productivity is not accelerating fast enough to meet the expected agricultural demand by 2050 through sustainable practices. Published by the Global Harvest Initiative (GHI) and released during the World Food Prize, the trend means a new global challenge is emerging: how to sustainably provide enough food, feed, fiber and fuel …

Agribusiness, Audio, Food, World Food Prize