You can listen to my interview with Rick Tolman, CEO, NCGA here: Commodity Classic 1. Rick talks about the jointly run annual meeting of ASA and NCGA. He says that they’ve actually formed a separate corporation with farmer board members from each organization to run this meeting and there is a separate full time staff that works on it all …
ZimmCast – Our Version of the Podcast
We finally got it figured out and now it’s available. The ZimmComm podcast is the ZimmCast! We’d like to know what you’d like to hear. Listen to the first one, it’s short, then provide your feedback. We intend to interview agrimarketing pros and provide their ideas through this new form of “radio/audio” communication. We recommend you get podcast software like …
How To Get More Publicity Than The “Others”
A friend told me about a comment he heard the other day from an ag group leader here in Missouri who was complaining that the Missouri Corn Growers Association (MCGA) seemed to be quoted and heard in the news more than his group. The reason is pretty simple. MCGA is doing more media outreach, which includes sending Talking News Releases …
Jazz Up That E-Newsletter With Audio!
This is one of those “duh” why didn’t I think of that ideas. You can listen to me talk about this here: ZimmComm Podcast. If you’ve got an e-newsletter why not insert hyperlinks to audio that your subscribers can listen to on their computer? Let’s say you’ve hired ZimmComm to produce a Talking News Release. We have to do an …
Missouri Beef Industry Council Takes The Stage
One of our charter client’s the MBIC just sent out this Talking News Release today. This a general consumer release that was sent to radio, tv and publication reporters. There are hyperlinks in the release to audio and image files. The subject is MBIC’s sponsorship of the cooking stage at the St. Louis Women’s Show. Addtionally, we produced a self-contained …
Latest Talking News Release
We’ll begin posting links to our latest Talking News Releases as they are sent out and as long as our client is okay with it. They might give you some creative ideas for projects we can do for you. You’ll be able to click on the audio file links just like a reporter would and who knows what you’ll learn. …
Farmers Getting High Speed Internet Access
Thanks to the USDA Rural Development Broadband program more and more rural communities are getting access! Listen to my interview with Gill Gonzalez, Undersecretary for Rural Development with USDA as he talks about the loan program that’s helping bring broadband to the countryside. Listen here: ZimmBlog Podcast
South Florida Biodiesel & Texas Cattle
What do they have in common? I’m at the NCBA/CBB convention in San Antonio and just sent a Talking News Release out for the National Biodiesel Board simultaneously with their live press conference going on at their annual convention in Ft. Lauderdale, FL. It’s amazing what you can do with computers and the internet today! So, here I am covering …
Free Beer – How Can You Go Wrong With This?
At the Schering-Plough booth a friendly bartender poured a free beer and you could enter a contest to win a new John Deere Gator! I spoke with Dan Ellsworth, Senior Product Manager, Cattle about new products from his company. You can hear our next podcast here: ZimmComm Podcast. Keep checking in for more from the Cattle Industry Convention & Trade …
Booth Activity
The first stop was the Merial booth, where I spoke with Jim Gibb, Sr. Manager, Beef Segment Development about new dna testing products from Igenity. You can listen to our next audio interview here: ZimmComm Podcast. Later this week, new U. S. Secretary of Agriculture, Mike Johanns, will be making a speech. We’ll bring you audio from his remarks.