‘Nicely Done, Beef’ Ads Address Misconceptions

Carrie Muehling Leave a Comment

A new series of ads from the National Cattlemen’s Beef Association (NCBA) shares facts about beef with consumers in an open, transparent and conversational way. “For the first time, we’re really getting out there and being more aggressive in defending beef, and specifically addressing some of those myths and common misconceptions when it comes to beef,” said Season Solorio, NCBA …

AgWired Animal, Animal Agriculture, Audio, Beef, Cattle Industry Conference, NCBA, NCBA Convention

Kansas Rancher Named Beef Advocate of the Year

Carrie Muehling Leave a Comment

The National Cattlemen’s Beef Association named Brandi Buzzard Frobose, a Kansas rancher, the 2019 Advocate of the Year. Early in 2019, Buzzard Frobose wrote a letter to New York Congresswoman Alexandria Ocasio-Cortez in response to the proposed Green New Deal, which contained negative connotations towards cattle and misinformation about cattle’s effects on climate change and the environment. She explained more …

AgWired Animal, Animal Agriculture, Audio, Award, Beef, Cattle Industry Conference, NCBA, NCBA Convention

CattleFax Provides Industry Outlook

Carrie Muehling Leave a Comment

Most segments of the beef industry should be profitable in 2020, according to CattleFax. “We’ve got plenty of supply to deal with, not only in beef, but also in pork and poultry supplies will be larger,” said Kevin Good, CattleFax Vice President of Industry Relations and Analysis. “Thankfully, demand is very strong domestically. We see that in beef in particular.” …

AgWired Animal, Animal Agriculture, Audio, Cattle Industry Conference, NCBA, NCBA Convention

Animal Ag News 2/17

Carrie Muehling Leave a Comment

The National Pork Board has opened the application period for a new series of swine research fellowships to provide a pipeline of highly skilled employees for the pork industry. The application deadline is February 25. U.S. pork exports finished 2019 on a high note, setting new records for both value and volume, according to statistics released by the U.S. Department …

AgWired Animal, Animal Bites

Fake Meat Key Issue for NCBA in 2020

Carrie Muehling Leave a Comment

At the Cattle Industry Convention, the National Cattlemen’s Beef Association (NCBA) released survey results that show widespread consumer confusion about plant-based fake meat products. Nearly two-thirds of the 1,800 survey respondents believed the fake meat products produced by Beyond Meat, Impossible Foods and LightLife contained real beef or some form of animal byproduct. Those surveyed also showed misconceptions about key …

AgWired Animal, Animal Agriculture, Audio, Beef, Cattle Industry Conference, NCBA, NCBA Convention

Two Receive W.D. Farr Scholarships

Carrie Muehling Leave a Comment

During the 2020 Cattle Industry Convention last week, the National Cattlemen’s Foundation awarded $15,000 W.D. Farr Scholarships to graduate students Paige Stanley, University of California-Berkeley, and Jessica Sperber, University of Nebraska-Lincoln. Stanley has extensive education in animal science. At Georgia College and State University she designed, conducted and published research on E. coli O157:H7 in ground beef, earning her Bachelor’s …

AgWired Animal, Cattle Industry Conference, NCBA, NCBA Convention

Animal Ag Bites 2/10

Carrie Muehling Leave a Comment

Registration is now open with early bird savings available for the 2020 Chicken Marketing Summit. This annual executive conference, hosted by WATT Global Media, is scheduled for July 19-21, 2020 at the Omni Amelia Island Plantation Resort in Fernandina Beach, Florida. Noble Research Institute, LLC and GrowSafe Systems Ltd. have entered into a new research agreement that aims to improve …

AgWired Animal, Animal Bites

Cattle Industry Welcomes EPA Adminstrator Wheeler

Cindy Zimmerman Leave a Comment

EPA Administrator Andrew Wheeler got a warm welcome when he addressed the Board of Directors meeting for the National Cattlemen’s Beef Association (NCBA) Friday and was able to proudly list repeal of the 2015 “Waters of the United States” (WOTUS) in the accomplishments his agency has made for farmers and ranchers. “If you didn’t spontaneously applaud at that one I …

AgWired Animal, Animal Agriculture, Audio, Beef, Cattle Industry Conference, EPA, NCBA, NCBA Convention

The Countdown Begins: 100 Days to ONE

Cindy Zimmerman Leave a Comment

ONE: The Alltech Ideas Conference (ONE) returns to Lexington, Kentucky May 17–19 for its 36th year. ONE draws on Alltech’s global reach and business scope to assemble thought-leaders from the agriculture, business, health and wellness, and brewing and distilling sectors. “Science, technology and human ingenuity converge at ONE,” said Dr. Mark Lyons, president and CEO of Alltech. “The topics up …

AgWired Animal, Alltech, Animal Agriculture, Audio, Beef, Cattle Industry Conference, Livestock, Meat

Florida Ranch Wins Environmental Stewardship Award

Cindy Zimmerman Leave a Comment

Blackbeard’s Ranch in Myakka, FL was named the national winner of the 2019 Environmental Stewardship Award Program this week at the 2020 Cattle Industry Convention and NCBA Trade Show, in San Antonio, TX. “My family has been in Florida for six generations,” said Blackbeard’s managing partner Jim Strickland. “We’ve always been in the cattle business, and we’ve always taken pride …

AgWired Animal, Animal Agriculture, Audio, Award, Cattle Industry Conference, Environment, Livestock, NCBA, NCBA Convention