Restructuring Western Canada’s Wheat Classes

Chuck Zimmerman

Harry SiemensPrairie swine producers are applauding a Canadian Grain Commission plan to restructure western Canada’s wheat classes.

Last month, the Canadian Grain Commission unveiled plans to eliminate kernel visual distinguishability requirements on all classes of wheat except hard red spring and amber durum and introduce a new general purpose wheat class. The changes, set for August 2008, will clear the way for the registration of high yielding wheat varieties suited for feed or industrial uses such as ethanol, currently not allowed because they resemble milling wheats. Read More

International

Look Up Steve Mercer

Chuck Zimmerman

If you’re looking for an “Accomplished marketing services executive with proven strategic planning, management and implementation experience in agricultural, animal health and business-to-business marketing,” then you ought to look into Steve Mercer. Yes, Steve’s got a blog set up and I hope he gets a lot of visitors.

Here’s somebody who’s embracing his inner blogger and letting the world know what he can do. I know that if you wanted to hire Steve you’d want a resume. How about just going to his blog? Depending on how much and often he posts, you’ll be able to Google for him too.

That’s creative and innovative thinking and a great use of new media by the way. Way to go Steve! And best of luck.

Agencies

Catching Up On Blog Feeds

Chuck Zimmerman

Where You Can Check Your EmailI’m sure that these cattle industry professionals are all online checking the latest on AgWired.

I think it’s great that Micro Beef Technologies is making the NCBA Technology Center available for people to do just that. I’m sure they’re checking their email too.

Centers like this are a must have at a convention or major meeting of any kind these days.

Ag Groups, Beef

Promoting The Annual Convention

Chuck Zimmerman

Nashville Is NextIt’s never too early to promote the next major event on the cattle industry calendar.

The Cattle Industry Annual Convention will be in Nashville next January.

You can find out more on the internet about the Gaylord Opryland Resort & Convention Center.

Ag Groups, Beef

Meeting Observers

Chuck Zimmerman

Kathy & JayYou never know who you’ll run into at a meeting like this.

At one of the early meetings here I found Kathy Cornett and Jay Truitt. They were observing the situation at the NCBA Allied Industry Council & Product Council Meeting.

Ag Groups, Agencies, Beef

Beef Board Executive Committee

Chuck Zimmerman

Beef Board OfficersOne of the early meetings here at the Cattle Industry Summer Conference is the Beef Board Executive Committee.

Here’s some of the officers getting things going early. They actually meet for about a half a day before moving on to the next session.

This meeting is probably just about wrapping up as I post this but we’ve still got two more committees of the Beef Board to meet yet today.

Ag Groups, Beef

Media Handlers

Chuck Zimmerman

Media Room MonitorsThe media room is supervised by Joe Schuele and Grace Webb. Here they are hard at work making sure the agribloggers and farm podcasters and other media types are getting what they need.

Actually it’s been a quiet media day for the most part. I’m sure that will change tomorrow

Ag Groups, Beef

Beef Promotion Plans

Chuck Zimmerman

ZimmCast75 - Cattle Industry Summer ConferenceThe ZimmCast is coming to you this week from Reno, Nevada and the Cattle Industry Summer Conference. For your listening pleasure I interviewed the Chairman of the Beef Board, Jay O’Brien. Jay is a cattle producer from Texas.

Jay O'BrienI asked Jay to explain what the Beef Board hopes to accomplish at this meeting. He says the budget is one of the main jobs they get done. Looking ahead to the new year he says that reaching young people with a message about beef is a priority since research has shown that their awareness level isn’t as high as adults.

Listen here: Listen To ZimmCastZimmCast 75 (14 min MP3)

The ZimmCast is the official weekly podcast of AgWired which you can subscribe to using the link in our sidebar. You can also subscribe in iTunes.

Ag Groups, Audio, Beef

Over 2,000 Posts

Chuck Zimmerman

I just noticed that I’ve posted over 2,000 times on AgWired. It’s a milestone! That’s a lot of pictures, interviews, links, notices and other types of information on the business of agrimarketing.

The very first version of AgWired was installed in August of 2004 but I didn’t get in the blogging groove until March of 2005. I think my daily posting average works out to around 4 posts a day, 7 days a week.

Ahh, those beginning days. Not only did I wonder what I’d gotten myself into, I can’t count how many of you wondered too and often said so! Well, hopefully the picture is getting clearer.

I know I’ve said it before but I want to thank everyone who has supported me. Your encouragement and all the ways you’ve found to provide support mean more than I can say. I do promise to continue developing AgWired and the agricultural use of the new media tools. As my good friend from Colorado likes to say, “Onward and upward.”

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