Announcing Treus

Chuck Zimmerman

Treus AnnouncementOne of the big announcements here at the show on opening day was from Bunge and Dupont who have a biotech alliance. Basically they’ve created a new brand, “Treus.” This is being done to “reflect their expansion of the companies’ soy collaboration beyond food and nutrition products to include industrial applications, biofuels and other opportunities.”

Low linolenic soybean oil produced from Pioneer® brand soybean varieties, and previously marketed as NUTRIUM Low Linolenic Soybean Oil, will now be marketed as TREUS™ Low Linolenic Soybean Oil.

I interviewed Troy Hobbs, Business Manager, Bunge/Dupont Biotech Alliance. He describes the changes in more detail and what this means for producers. Troy is pictured on the left of the Treus sign. On the right is Jason Klootwyk, Bunge, Asst. Commercial Manager, Grain Division.

You can listen to my interview with Troy here: Listen To MP3 Troy Hobbs Interview (3 min MP3) Note: I wasn’t using my regular recorder but the audio is acceptable.

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Audio, Biotech, Farm Progress Show

Thoughts So Far…

Kelcy

Kelcy SchroderSo, I just wanted to take a second and write about my whole experience so far. So I arrived at the Farm Progress Show yesterday at 2:00. I have never had the chance to come to the Farm Progress Show so this is all new to me. I was thinking… there’s going to be some really big tents and then just some vendors… but no… This place is way bigger!! As I came closer, you can see all the tents from the road and it was like a maze trying to get into the grounds. As for me, I had no clue where I was going so maybe it was a little bit harder, plus the rain didn’t help anything because I couldn’t go everywhere or otherwise I would have been stuck.

Chuck did a great job of teaching me how to use the programs so now, hopefully as you have read, I have been busy writing posts. I hope you enjoy my stories!! I’ve learned a lot more information about Monsanto, and the farm progress show in general. I can’t stress enough how much I thank them for giving me the opportunity for coming here!! After a fun filled day in the mud, last night Mica and Tami from Monsanto took me out to eat! We ate at Jefferey’s in Iowa City and as you can imagine, we walk in with jeans on and mud all over our boots and it would just happen to be a really ritzy place!! We walked in and Tammy asked if we could eat there because we weren’t dressed for the occasion at all so Jefferey’s staff put us in a separate room by ourselves!! The food was great (even though the beef was organic.) The steaks were cooked to a “T”!! As we proceeded to leave, I’m following Mica in her car back to the hotel and soon enough here are cop lights flashing… I’m thinking just my luck! So I pull over and I had a head light out so he pulled me over to tell me that… thank God I didn’t get a ticket!!

My time here has been eventful to say the least. Things I never thought would have happened have… I got to bed last night around 12:00a and I was up this morning at 4:30a. Short night for a long day. Parking was difficult this morning due to all the mud. I vigorously worked all day today working with Chuck. Hopefully as you have listened, I did my first interview! I was a little nervous for my first one, plus it didn’t help that I was interviewing intimidating people from Monsanto but I had a fun time doing it! I also had the chance to walk around a little bit, not too much though. The crowds were minimal today, for what I saw but I think the weather had a lot to do with that. I was talking with some fellow team members from Monsanto and they had 900 people go through their pipeline test plot by noon so I guess quite a few people were at the show today. I don’t get to see many of the people because I spend most of my day in the Media Tent.

As for now, I’m just sitting in my hotel room!! I am enjoying a nice night to myself, lying down. I hope to hear from you all tomorrow and be ready for several more posts!! Good night!

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Farm Progress Show

Late Day Views

Chuck Zimmerman

Ag Leader BalloonYou’ll find the sky over the show filled with advertising at times.

We’ve got balloons like this one for Ag Leader Technology. They look a lot better in the sunshine.

Sail PlaneIn addition to balloons we’ve got little lightweight sail planes (?) too. I couldn’t quite make out who this is for. If you know, post a comment.

I got a new little camera gadget to take video clips with. Here’s my first one. I think it works okay. This is a late afternoon street scene: Watch WMV File Street Scene (1 min WMV)

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Farm Progress Show, Video

Chics with Axes

Kelcy

Kelcy SchroderNow, here’s something you don’t see everyday! “Chics with Axes”

Chics with Axes Most of the time, when you think of Lumberjacks, you think of men… or at least I did! Until today, I was just observing the crowds and noticed lots of chainsaws out and women standing around them. It drew my attention so I went over to take a look.

Here at the Farm Progress Show, they have three ladies here that compete all over the United States in Lumberjack competitions. The ladies are part of the Timber Tina’s World Champion Lumberjills. Two of the ladies present at the show were from Maine. Maine is where the original ancestors settled and that is where axes, saws, and the concept of making these everyday activities into a competition.

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Farm Progress Show

Project Aware

Kelcy

Kelcy SchroderAs I was walking around the Farm Progress Show, I was able to see some interesting demonstrations.

Melting Metal I was walking through all the mud and people, and then I stopped when I saw this man burning something in barrel. Come to find out, this man was burning metal. I walked up during the middle of the demonstration but I found it very interesting! The man’s name is David Williamson, from Ogden, IA and he calls himself a collaborating artist. Mr. Williamson is apart of the program Project Aware.

Project Aware is set up to clean the Iowa Rivers. Every year, two hundred plus people get together, grab their canoes, and pick up junk. You wouldn’t believe how much junk can collect over time. Trash has been piling up for over the past 100 years and Mr. Williamson is making an effort to clean it up. Project Aware has been in place for the past four years. The location changes every year, it has been everywhere in Iowa from the Maquoketa River, Des Moines River, English River, Sue River, and the Iowa River.

This year, they met during the third week in June and the two hundred plus group of men and women worked their hearts out. They picked up twenty-four tons of JUNK! Out of that twenty-four tons, five tons of that was tires and thirty-five percent of the junk was able to be recycled.

Not only do they recycle the junk, Mr. Williamson enjoys making sculptures. Making something so beautiful out of something so ugly can be very rewarding! Here at the Farm Progress Show, he has two sculptures on display, as you can see in the picture. The one is built up from a tire rim into a tear drop and the other is a gigantic ore. The last crew he had working for him wanted to make an ore for all the hard work they had done throughout the last week.

The work that the crews do is incredible and remarkable. Mr. Williamson’s goals are to make Iowa cleaner, environmental friendly, and making something like trash so useless, something useful! For information and results you can to go the DNR Website.

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Farm Progress Show

Street Scene

Chuck Zimmerman

Street SceneHere’s the current street scene here at Farm Progress.

It may seem like I haven’t gotten far away from the media tent yet. That’s because I haven’t. Besides pouring rain all morning I’m now waiting for the mud to settle down so I don’t do a disgraceful fall with my equipment hanging off me.

Besides my own coverage I’ve also been helping out reporters with internet issues. In the course of developing the new media skills needed for today’s agcricultural communicator I have learned a lot about troubleshooting my own technical problems. My IT guy usually tells me on the phone that I know enough to “take care of it myself.”

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Farm Progress Show

Golf Cart Demand Is High

Chuck Zimmerman

Golf Cart TransportationThe golf carts are in high demand here this morning. I wonder how much they’re getting for them today.

As you can see they don’t need paddles but . . .

Just a few minutes ago the sun came out and it’s warming up here at the show.

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Farm Progress Show

Get A Premium For Your Corn

Chuck Zimmerman

Steve Peterson Getting Interviewedwhile it was raining this morning the media was nicely cooped up in the media tent. I’m sure this didn’t disappoint Monsanto since they had the first press conference. One of the their representatives I met was Steve Peterson, Monsanto business manager for their Processor Preferred program. Steve’s pictured here (right) during an interview with WITY. In my interview with Steve he describes how this program has developed about 90 varieties of corn that are yielding up to 2 to 4 percent more ethanol per bushel than conventional hybrids. He says this helps corn growers get a premium for their crops.

You can listen to my interview with Steve here: Listen To MP3 Steve Peterson Interview (4 min MP3)

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Audio, Ethanol, Farm Progress Show

Debunking The Food vs. Fuel Myth

Chuck Zimmerman

Ron Litterer Being Interviewed By Tom Steever - Brownfield NetworkThe incoming 1st Vice President of the National Corn Growers Association is Ron Litterer, Greene, IA. I talked to Ron about the impact of using more and more corn for fuel and what his thoughts are on the issue of how that affects other uses of the commodity. Ron’s being interviewed here by Tom Steever of Brownfield Ag News.

Ron says that people need to realize we don’t have a “static” supply and that our American farmers can produce enough corn to handle the projected needs of the fuel and food industries. Ron also feeds hogs and he says that after two years of very low priced corn he has no problem with the fact that the price of corn may rise. In fact, he says this is a good thing for all farmers.

You can listen to my interview with Ron here: Listen To MP3 Ron Litterer Interview (4 min MP3)

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Audio, Ethanol, Farm Progress Show

Sticky Trap Program

Kelcy

Kelcy SchroderEarlier this morning, Monsanto had their first Press Conference. The topic being discussed was the Sticky Trap Program.

FFA students with a Sticky TrapSpeakers Glenn Stith, Vice President of Monsanto U.S. Branded Business, Clint Pilcher, Corn Technology Development Manager, and Wayne Natress, Executive Director were present to speak about the Sticky Trap Program! The Sticky Trap Program was an experiment to determine the amount of rootworm variance across the cornbelt. In order for Monsanto to enroll the program, they asked local FFA Chapters across the cornbelt to help them out. The following states were involved in the experiment: Illinios, Iowa, Indiana, Kansas, Michigan, Minnesota, Missouri, Nebraska, Ohio, South Dakota and Wisconsin. In the state of Iowa, all 99 counties participated in the event and for their contributions, Monsanto has donated $50 for every Sticky Trap the Chapter recorded information on.

Two FFA members where able to attend the Press Conference, Kyle Simonson and Andy Struecker. Both of them agreed that the Sticky Trap Program was very educational and rewarding. The best thing they liked about the experience was getting to know the farmers. The farmers were willing to work with the students and it added some one-on-one training. The farmers can also look at the results from the testing at www.866rootdig.com.

Listen to my interview with Kyle Simonson and Andy Struecker here: Listen to MP3 FFA interview (2 min. MP3)

Coverage of the Farm Progress Show is sponsored by Monsanto: Monsanto

Audio, Farm Progress Show