Sacha Lai-Svirk is now the Creative Director for Osborn & Barr Canada.
In this role, she will be responsible for managing creative strategy and execution for the agency’s blue chip client list.
“Sacha is a huge asset to our creative team agency-wide,” said Joe Osborn, president, Osborn & Barr Communications. “Her signature is work that involves the audience both emotionally and intellectually. It’s very compelling and persuasive. She has a real talent for taking complex technical messages and turning them into understandable and desirable sales propositions.”
Before joining O&B, Lai-Svirk was a senior art director at Marketforce in Cambridge, and was central to the agency’s work on Bayer, Eli Lilly and Allergan, including Web design, print and television advertising and collateral. Prior to that, she spent 10 years with Quarry Integrated Communications where her duties exposed her to all aspects of marketing communications for clients such as BASF, Advanta Seeds and Elanco Animal Health.
It looks like Paul McKellips, Global Outreach Officer, US Embassy Baghdad, The Green Room – Public Affairs GO Team, is going to get a little rest and relaxation after his latest posting into Iraq. Here’s his final report. 
There’s a new online game from the “Got Milk” people called 
I just love seeing these stories. With all the junk that’s on tv with stars who have no moral compass or sense of personal responsibility it’s good to see young people like this out there who I think are the real stars. There’s a new dairy princess in South Dakota. She’s Katie Norling of Beresford and she’s the 53rd South Dakota Dairy Princess.
Here’s your latest NAMA Bombers update courtesy of Jerry Povenmire.
You’re going to see a lot of smiles in these pictures. Wouldn’t you if you were handed the keys to a new truck?
Here you have Gordon Mammel, Bay City, Mich., (second from left) received the keys to his 2007 Chevrolet Silverado “FuelFlex” truck, at a March 12 presentation at Auburn Fertilizer, Auburn. From left, Bob Weisenberger, Pioneer Account Manager; Todd Schweitzer, Auburn Fertilizer, Pioneer Sales Representative; and Scott Iverson, Pioneer Key Accounts Manager-Biofuels, presented the truck to Mammel, one of three winners in the Technology That Fuels sweepstakes, highlighting the company’s commitment to biofuels and their importance in expanding agricultural markets and fuel options.
And finally here’s Gary Kuesel, Deshler, Ohio, (second from left) who received the keys to a 2007 Chevrolet Silverado “FuelFlex” truck, at a March 20 presentation at Mason Seed Sales, McClure. Jeff Mason, Pioneer sales representative, (far left) presented the truck to Kuesel, one of three winners in the Technology That Fuels sweepstakes, highlighting the company’s commitment to biofuels and their importance in expanding agricultural markets and fuel options. Additionally, Cathy Kuesel and Kevin Smith, Pioneer area sales manager for northern Ohio, attended the presentation.
You’ve got to love the reference to the midwest as the Napa Valley of Beef on the new 
An agreement that calls for over a billion dollars in investment is 
Over the life of the collaboration, the two companies will dedicate a joint budget of potentially $1.5 billion/euro 1.2 billion to fund a dedicated pipeline of yield and stress tolerance traits for corn, soybeans, cotton and canola. The joint pipeline will include the companies’ existing and planned yield and stress tolerance programs and be comprised of projects generated by independent plant biotechnology discovery and research from each company. The first product developed as part of this collaboration is expected to be commercialized in the first half of the next decade.
I can’t believe the 
Ramey has served as CFO for the Beef Board for about 13 years, whereby he has been responsible for all accounting and financial functions of the Board. Prior to his work for CBB, Ramey was an audit manager with a major accounting firm and was director of operations and director of worldwide internal audit for an international software company. 
A new organization has been launched to increase consumer trust in our food supply. The 