AgWired

The happy faces of Brownfield greeted NAMA members last night at Howl at the Moon. I’ve been to more than a few Brownfield NAMA parties and this one ranks up near the top of my list. I think the piano players made out very well. If you had been there you would understand that.

We heard about the Illinois earthquake this morning and I’m just hoping we didn’t cause it last night, or should I say this morning?

The Conference photo album has been updated with contributions from Denny Eilers and includes some photos from last night (although not all).

2008 Agri-Marketing Conference Photo Album

I’m a graduate of the University of Florida and “How ’bout them Gators?”

The Gator NAMA chapter is the winner of the National Student Marketing Competition.

Cindy’s with them now to take more pictures and get an interview. They will all receive “I’ve Been Blogged by AgWired” t-shirts.

2008 Agri-Marketing Conference Photo Album

A 32-year veteran of Monsanto was honored with the NAMA Marketer of the Year award on Thursday in Kansas City.

Dave Rhylander was presented with the award, sponsored by AgriMarketing Magazine, for being “a visionary leader and highly innovative marketer not only within the ranks of his own company but also throughout the agribusiness industry.” He currently serves as Monsanto’s Marketing Lead for Delta & Pine Land.

Because of Dave Rhylander’s strong support and vision, Monsanto is a pioneer and leader in the use of Word of Mouth Marketing strategies throughout the agricultural marketplace. He deserves to be recognized as NAMA’s Marketer of the Year because of the credible, grower-friendly, high-impact and measurable return on investment these WOMM strategies have generated for producer participants as well as Monsanto’s business.

Congratulations, Dave!

2008 Agri-Marketing Conference Photo Album

I want to thank Denny Eilers for helping me out with Best of NAMA photos.

To start with we have the Best of Show for the Advertising category. The winner is:

Client: New Holland North America, Agency: Colle+McVoy

The message: New Holland is the innovative brand of the future.

Next is Best of Show – Public Relations. The winner is:

Client: Dow AgroSciences, Agency: Fleishman-Hillard

The message: To build the market for Dow AgroSciences’ Omega-9 Oils, made from their specially-bred Nexera canola and sunflower, in light of the data that trans fats have been related to coronary events and the cause of several health issues every year.

Next is Best of Show – Specialty. The winner is:

Client: Merial Limited, Agency: Bader Rutter

The message: RECOMBITEK Equine Influenza Vaccine is proven to protect horses against influenza while significantly reducing viral shedding.

There you have it – The Best of the Best!

2008 Agri-Marketing Conference Photo Album

Hello AgWired fans. It’s Day 3 of the NAMA Convention and I know I’m a little behind on posting but we’ll get caught up. Let’s just say things have been busy.

Right now the Thursday lunch is just getting started. Our booth is next to the Student Mentor Lunch area so we’ve got a mix going through line here. Can you guess which is which (student vs. professional)?

This afternoon we’ve got breakout sessions and a number of interviews and stories that will be getting published. Hang in there.

2008 Agri-Marketing Conference Photo Album