Finally, someone puts some pressure on Michael Pollan. He’s scheduled to speak at Cal Poly San Luis Obispo in an unopposed keynote speech for college students geared on the topic of animal agriculture and food production. However, in a recent article in the Triple Pundit, sources revealed that David Wood, chairman of the Harris Ranch Beef Co., urged the university to put on a forum with well-respected agriculturalists on the panel to counteract Pollan’s statements. Way to go David! Here is an excerpt from that article…
After receiving pressure from the owner of an agribusiness — that just happens to be a major donor — the university decided to turn what was to be a guest lecture by noted sustainable agriculture guru Michael Pollan, into a “panel discussion” including a scientist favored by the beef industry, according to the Los Angeles Times. In an angry September 23rd letter to the university president, David E. Wood, chairman of the Harris Ranch Beef Co., wrote, “While I understand the need to expose students to alternative views, I find it unacceptable that the university would provide Michael Pollan an unchallenged forum to promote his stand against conventional agricultural practices..”
Allowing Pollan to speak unchallenged had made Wood “rethink [his] continued financial support of the university.” Wood has pledged $150,000 toward a new meat processing plant on campus. Pollan, who has encountered such resistance to his appearances before, told the university he could lecture, or he could participate in the panel, but not both. Cal Poly made its decision, and quickly assembled a panel featuring Pollan, Gary Smith, Monfort Endowed Chair in meat science at Colorado State University, and Myra Goodman, co-founder of Earthbound Farm Organic, one of the largest organic businesses in the country.

Consumers still trust farmers; they just need their confidence restored in some aspects of the food system. Those were some of the conclusions from a “consumer trust” survey commissioned by the Center for Food Intregity. Highlights from the survey were presented last week at the 4th Annual 2009 Food System Summit in Kansas City. Geni Wren summed up the conclusions of the study in an article titled,
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The announcement was made by Richard Fordyce, team lead on USB’s Biotechnology Initiative and a soybean farmer from Bethany, Missouri. “The exciting things are what are to come – the soybeans that will be bred to increase protein, increase oil,” Fordyce said. “If we can move forward with worldwide acceptance of biotech crops, it could be a very exciting time. The potential is very good for soybeans in helping to address world hunger.”
Day two of the BlogWorld and New Media Expo is underway. We’re listing to Richard Jalichandra, Technorati, give a preview of this year’s
After having Blog Action Day yesterday, today we have the 29th
Gates took environmentalists to task for having an idealistic attitude that jeopardizes the ability of developing countries to grow enough food. “They have tried to restrict the spread of biotechnology into sub-Saharan Africa without regard to how much hunger and poverty might be reduced by it.”
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How do you become new media experts? Participate in conferences like BlogWorld and New Media Expo. That’s why I’m here with Carly and Robert our webmaster. In fact, Robert is in this photo somewhere. The Mac in the front row on the left is mine.