AgWired

We’re making a major change to our AgWired Mobile service starting today. As many of you who have subscribed know, we’ve been sending custom text messages via AgWired Mobile when we see important information that we believe you’d be interested in knowing. Feedback has been great. However, we found that most of what we posted via AgWired Mobile was also being posted on AgWired which was a real duplication of effort.

With the help of Commodity Update’s Joel Jaeger, we built a way to direct the AgWired feed to our mobile text service so subscribers will now receive texts for each post on AgWired containing the post title and link to the post. We’ve set it up to only send texts between 8am and 8pm central time since you know that we do some late night posts. We won’t be waking you up with texts in the middle of the night!

In addition to this announcement we’re also implementing a mobile phone web browser version of AgWired and all the ZimmComm News Network sites that include Domestic Fuel.com, Precision Pays.com and World Dairy Diary.com. We hope to have that implemented very soon. Then when you get your AgWired Mobile text on your phone the link will take you to a very simple text only version of the post/website. Now how’s that for some new innovation?

To sign up for AgWired Mobile all you have to do is text the word agwired to 46786 and you will get your AgWired news fresh and conveniently wherever you are. Don’t wind up wishing you had seen a story but didn’t have the time or ability to check online.

If you weren’t able to participate in last night’s AgChat session via Twitter then you missed a good one. The topic was going to be bioenergy but that got moved to next week in favor of a focus on how agriculture is portrayed in the mainstream media in light of a recent article in Time Magazine and an opinion piece in the N. Y. Times. As always, you can follow back through the conversation via Twitter Search.

It was obvious pretty quickly that this topic and the questions hit a nerve with people and tweets were being posted fast and furious. For the most part it was a very polite, professional and courteous conversation. However, we did have a couple of anti-ag contributors who obviously have no real experience with ag and were involved in an attempt to disrupt things. My advice is to ignore people like that on Twitter or any social networking mechanism. It’s one thing to disagree on an issue but it’s another to when someone becomes antagonistic, insulting and unwilling to participate on the same basis as everyone else. But that’s also part of what makes these networks great. We have the freedom and ability to interact directly with people and I believe that leads to better understanding without the need to depend on mainstream media journalists who have their own agenda.

Here’s the list of questions we dealt with:

Q1 via @narthur Is mainstream media sensationalizing (e.g. Jerry Springer) to combat traditional media malaise? What do we do?

Q2 via @akleinschmidt If the journalists were here tonight, what would you like them to know about your #farm or part of #ag?

Q3 via @TruffleMedia Is #ag calling kettle black? Hard ?, but tactics used in recent articles have likely been used by modern ag.

Q4 via @TruffleMedia What are the outcomes we want to accomplish by a rebuttal to current media stories?

Q5 Via @NEFarmBureau Would there be interest in a clearinghouse to report agenda-driven media contacts (those who seem suspicous)?

Q6 via @farmerscotty Why does the media portray us in #ag as stuck in 1950’s-era through photos & references to good ole days?

Q7 via @akleinschmidt Inference is big, modern, efficient=bad, unsafe, ‘souless’. Where/when did we lose connection-How to repair?

Q8: What’s the one executable idea you’ve picked up from #agchat tonight?

I know many of you will be attending the Farm Progress Show next week. Please attend our tweetup on Tuesday, Sept. 1 at 3-5 pm at the @hellocountry tent. Please remember to use the #FPS09 hashtag in your tweets while you’re in Decatur, Il! See you there.

Thanks again to Michele Payn-Knoper for moderating. Also feel free to check out AgChat on Facebook.

• Andrew (Andy) Stevens, editor of American Small Farm magazine, has been inducted into both the Ohio Ag Hall of Fame and the Farm Science Review Hall of Fame.
• Consumers rank almonds as the most essential nut and the top nut consumers choose most to eat on an ongoing basis, according to the Almond Board of California’s 2009 Consumer Attitudes, Awareness and Usage of California Almonds.
• USDA releases rural digital economy research: This Briefing Room offers a synthesis of ERS research about the rural digital economy, including the provision of telephone and Internet services, where these services are used, and their role in economic development.
• Kuhn North America, Inc. introduces the newly upgraded EL 43 and EL 53 power tiller lines with working widths ranging from 42″ to 74″ and 38″ to 74″ respectively.