NAAA Convention Wrapup

Chuck Zimmerman

Since I left the NAAA convention early I had to wait to catch up with Executive Director Andrew Moore (right) to see how he would characterize this year’s convention. Actually Cindy spoke with him by phone for me.

Andrew says they broke a number of attendance records. For example, they had 27 percent more room nights booked than their largest convention previously. They had nearly 1,700 attendees this year which is the highest number since 1998. He’s looking ahead to next year when the convention will be in Las Vegas. We hope to be there again.

You can listen to a NAAA convention wrapup with Andrew here: Andrew Moore Wrapup

2010 NAAA Convention Photo Album

AgWired coverage of the NAAA Convention is sponsored by BASF.

Ag Groups, Audio, BASF, NAAA

NAAA Treasurer Optimistic For Future

Chuck Zimmerman

Garrett Lindell, Lindell Aerial Ag Service, Aledo, IL. is the Treasurer for the National Agricultural Aviation Association. I visited with him at the BASF booth during the NAAA convention. He’s also a BASF fan and is pictured with Sue Koning, BASF.

Garrett says his business is about 15 years old. He’s got 6 planes on the field and hires up to 7 or 8 pilots during the peak of the season. With wet weather in his area this past season he says fungicides have been a big part of his business. I asked him what he thinks about my sponsor, BASF, and you’ll hear him say only good things. Like other NAAA folks I’ve spoken with he says that the convention attendance has been higher than expected. He’s also got a very positive outlook for the future of the aerial application business.

You can listen to my interview with Garrett here: Garrett Lindell Interview

Apparently Garrett was the live auction winner of the PT6 engine donated by Pratt & Whitney Canada. Ag aviation newspaper, AgAir Update, got a short video statement from him on his winnings:

2010 NAAA Convention Photo Album

AgWired coverage of the NAAA Convention is sponsored by BASF.

Ag Groups, Audio, BASF, NAAA, Video

Christmas Comes Early for Iowa City Woman

Joanna Schroeder

Christmas came last Friday for an Iowa City woman who won free food and fuel for a year from the Iowa Corn Growers Association. Katie Ortmann was the winner of the Iowa Corn Fed GameDay GiveAway campaign when her name was called during halftime of the Iowa State versus Iowa men’s basketball game held on December 10, 2010 in Iowa City.

The year-long promotion, designed to highlight the many uses of corn and its importance to Iowa, traversed a year of Iowa State versus Iowa sporting events that included football, basketball and wrestling matches. Iowans were able to register to win from August 20th through November 20th and the grand prize was free food and fuel for one year valued at $5,000 in groceries and $2,500 in ethanol from Kum & Go.

Runner-up prizes were also awarded. Marc Foster, also of Iowa City, was randomly selected to win free food and fuel during the Iowa versus Iowa State wrestling meet on Friday, December 3. In addition, Chris Dodel’s name was drawn to win the same prize during the Iowa versus Iowa State women’s basketball game on Thursday, December 9th. He resides in Urbana, Iowa.

“We’ve reached thousands of people with the Iowa Corn Fed GameDay GiveAway promotion,” said Mindy Williamson, director of communications and public relations for the Iowa Corn Promotion Board (ICPB) and the Iowa Corn Growers Association (ICGA). “Ethanol use was just one benefit featured in the program, which included food and feed uses for corn and messages about corn’s importance to Iowa’s economy, environment and energy independence.”

On behalf of ICGA and ICPB, Williamson thanked Kum & Go, Cyclone Sports Properties and Hawkeye Sports Properties for helping to sponsor the Iowa Corn Fed GameDay GiveAway sweepstakes that is part of a four-year contract with both Hawkeye Sports Properties and Cyclone Sports Properties. The promotion includes radio, television, internet, and on-site marketing and highlights the many uses for corn and its importance to Iowa- as everyday is GameDay for Iowa’s farmers.

Agribusiness, Corn, Ethanol

Ready To Become An Aerial Applicator

Chuck Zimmerman

NAAA/BASF Agricultural Aviation Scholarship winner Ben Cadenbach says receiving the scholarship “makes a huge difference” and will allow him to complete his education and become an aerial applicator. The people at the convention have been very open with him and offered a lot of advice.

You can listen to my interview with Ben here and hear what his plans are for the future: Ben Cadenbach Interview

2010 NAAA Convention Photo Album

AgWired coverage of the NAAA Convention is sponsored by BASF.

Ag Groups, Audio, BASF, Education, NAAA

BCS Communications Strategy For Growth

Chuck Zimmerman

ZimmCast 285I found out what’s new at BCS Communications at their recent holiday open house party. This is an episode in my series with the leadership of agricultural marketing and communications agencies.

Pictured are the principals, (l-r) Kelly Schwalbe, Leigh Ann Cleaver and Illinois Blaisdel. It was hard to drag them away from friends and clients but we found a place. Part of their story is the fact that they’ve expanded their office space significantly this year as well as their staff. As Illinois says it, it has been a year of finding the “right people” to add to the staff. He says they “hire on character.” (Which explains why they just hired our good friend Sally Behringer – she is definitely a character!) Also important to the interview and for those who attended the party you’ll know what I mean, they have a much larger new snow globe. You can ask them personally what that means exactly.

In our interview you’ll hear how they describe their agency and what they think sets them apart from others. ZimmCast 285 - BCS Communications

This week’s program ends with some music from Music Alley. It’s called “My Baby Likes To Eat” by Alec Berlin.

Thanks to our ZimmCast sponsors, Novus International, and Leica Geosytems for their support.

The ZimmCast is the official weekly podcast of AgWired. Subscribe so you can listen when and where you want. Just go to our a Subscribe page

Agencies, Audio, ZimmCast

FMC Appoints Swanson Russell Agency of Record For Crop Business

Chuck Zimmerman

FMC Corporation has just announced that Swanson Russell will be their communications agency of record for their North American crop business.

Effective immediately, Swanson Russell will work with FMC to provide public relations, strategic marketing, media planning, interactive and advertising support for FMC herbicide, insecticide and fungicide crop protection products.

FMC recently added Swanson Russell as an advertising agency to provide additional support for its growing communications needs in 2011 in addition to supporting its Authority® portfolio of residual products. After further evaluating its product portfolios and projected growth, FMC made the decision to reassign all North American Crop business to Swanson Russell.

Agencies, Agribusiness

Are Those Crop Circles?

Melissa Sandfort

On a plane back to Denver, I was listening to the conversation taking place in the row immediately behind me. I heard a gentleman ask of his seat-mate, “Are those crop circles down there?” To which the other man responded, “No, that’s the edge of the field where the water doesn’t reach.” Also knowing the answer, I was about to chime in with: “Alex, what is center-pivot irrigation?”

But, when I was a kid, my dad used pipe irrigation. I remember trudging out through the mud and getting the 4-wheeler stuck, just to switch socks on the pipes and flip which row the water was running down. From the time my brother was 8, he dreaded “laying pipe.” Those long metal (and later PVC) pipes had to be placed at the end of the field rows, by hand, and it was a tedious, time-consuming task. Not to mention, the pipes weren’t lightweight!

The invention of the center pivot has impacted agriculture in a positive way by decreasing the amount of hand labor, increasing efficiencies (uniform application of water and inputs), and enabling irrigation to be done on land that had not been able to support crops in the past. It can also be done on all types of terrain, flat or hilly (ever tried to get water to run uphill?).

And, in doing a little research for this story, I came across an obituary for Robert Daugherty, “A Nebraska manufacturer who reshaped the landscape of rural America by pioneering the use of mechanized center-pivot irrigation systems that watered fields in a circular pattern, died Nov. 24, 2010.Mr. Daugherty began his career in the 1940s as part owner of a machine shop that built farm implements in a simple steel shed. By the time he retired as chairman in 1996, his company, now called Valmont Industries, was doing more than $550 million in business a year.”
And you just thought this was a close-up picture quiz.

Until we walk again…

Uncategorized

Zimfo Bytes

Melissa Sandfort

    Zimfo Bytes

  • Telvent announced that its agriculture brand, DTN/The Progressive Farmer, released the agriculture industry’s first complete content application (app) specifically designed for the Apple iPad.
  • Syngenta Seeds announced that it will out-license its soybean germplasm to independent seed companies through GreenLeaf Genetics LLC to make its high-performing soybean genetic pipeline more widely available to growers.
  • Hoosier Ag Today will again offer a free daily seminar at the Indiana/Illinois Farm Equipment Show, Dec. 14-16 at the Indiana State Fairgrounds.
  • Merial announced the launch of its “Best in Class” initiative, a campaign focused on providing dairies access to valuable information and educational tools to help ensure healthy cows, the highest standard of milk and profitable operations.
    Zimfo Bytes

    New House Ag Committee Chair on GIPSA

    Cindy Zimmerman

    The incoming Republican chairman of the House Agriculture Committee is very unhappy with the proposed Grain Inspection, Packers and Stockyards Administration (GIPSA) rule that he says will likely result in a “tremendously devastating” impact on the livestock sector.

    During the special live 200th episode of the National Cattlemen’s Beef Association’s Cattlemen to Cattlemen program last week, Congressman Frank Lucas (R-OK) said the proposed rule includes language that was defeated in the three previous farm bills.

    “Congress wouldn’t give them authority. It’s a set of rules that they tried to go through the courts to force implementation and a half a dozen court cases rules against them. So, if you can’t get the elected officials to do it, and you can’t get the courts to implement it, then you use the rulemaking process and that’s where we are right now,” said Rep. Lucas. “We had a hearing back in July in the livestock subcommittee where, in a very bipartisan way, we attempted to get the administration and USDA’s attention: Don’t do this. They’ve gone forward anyway and they are continuing that process.” Lucas says the GIPSA rule is “contrary to the will of Congress, contrary to the opinion of the courts in past cases, and I just don’t think it’s good for us.”

    Rep. Lucas also talks about the death tax proposal and plans for writing the 2012 Farm Bill.

    Watch the episode here.

    GIPSA, NCBA

    PRRS Area Regional Control Updates

    Cindy Zimmerman

    The number of PRRS Area Regional Control and Elimination (ARC&E) projects continues to grow in hog producing areas of North America.

    “It actually grows like every month,” says Dr. Laura Batista, a member of the Boehringer Ingelheim (BIVI) PRRS Area Solutions Team, who organized the recent ARC&E workshop and update in Chicago. “Last year I think we were supporting five and now we’re about 14 projects.” Some of the newer projects include Iowa County, IA and north central Illinois, just outside of Chicago.

    Laura says they expect the number of projects to continue growing. “Because some of the projects are not in densely populated areas, we consider some of them pilot projects,” she said. “We need to separate those areas in little clusters. So I think we are going to go to projects where there is more pig population.”

    BIVI embraced the concept of ARC&E for PRRS (Porcine Respiratory and Reproductive Syndrome) about three years ago and created the Area Solutions Team to help coordinate research and support the efforts of ARC&E working groups.

    Listen to my interview with Laura here here: Laura Batista

    2010 BIVI PRRS Area Regional Control Workshop photos

    Audio, Boehringer Ingelheim, Swine