ZimmComm New Media is 2 years old! Praise the Lord. Hard to believe. This week’s ZimmCast is a Chuck & Cindy summary of where the company is and where it’s going. We review why we changed our name to include “New Media” and talk about some of our blogging and podcasting projects.
A Podcasting Story From BASF
What a week it was last week in Anaheim. I was only there about 3 days. It feels like it was a week. It was a lot of work but a lot got done. Here’s a ZimmCast that contains an interview I conducted in the trade show at the BASF booth. You can also hear a cut from one of the new songs on the Michael Peterson, “Down on the Farm” CD.
Listen To Michael, Mary and Margy
It’s Commodity Classic week here on AgWired. That means you must enter our contest to win a video iPod, which is being sponsored by New Holland and watch for event coverage that includes student bloggers Mary Irelan and Margy Fischer, sponsored by Monsanto. This week’s ZimmCast is a little different. No one on one interview. You can hear some of the music from Michael Peterson’s new CD, “Down on the Farm” and I interviewed both Mary and Margy to find out what they want to accomplish at Classic and what they think about blogging it.
Broadhead+Co Is The “Un-big” Agency
Here’s a special ZimmCast for you from Broadhead+Co. After a meeting with Dean Broadhead and his staff I interviewed him about his agency and why he’s positioning it as “focused on the business and life of rural America.” The agency is almost 5 years old now. Dean also talks about strategies he believes work to reach rural America and the agricultural audience. He still believes advertising is important and is very open to new media options.
ZimmCast With World Dairy Diary Sponsor
One of the sponsors for our World Dairy Diary site is Accelerated Genetics. Janet Keller is the VP for Public Relations, Communications and Advertising. She talks about the company and some of the new projects they’re involved in.
The Fall of Advertising & The Rise of PR
At the upcoming NAMA convention in Kansas City, Laura Ries will be conducting a general session called “The Fall of Advertising & The Rise of PR.” That’s very important subject material to me and I’m sure you too. Laura works with her Dad, Al Ries at their Atlanta-based marketing strategy firm.
Daryl Hannah On Biodiesel
Here’s a ZimmCast that’s a little different. The first star to support biodiesel is Daryl Hannah.
XM Satellite Radio With Willie Nelson
This is ZimmCast number 52. I know that means a year but in the early week’s I did a couple extra’s at an event. It took me a few weeks to get into the rythym. It’s close enough to a year though. My how time flies when you’re having fun.
A ZimmCast On Rural Internet Access
The issue of rural internet access is a very important one in agricultural marketing and communications today. Last week I posted the full presentation made by Tim Ganschow, Agristar Global Networks, at the Gateway NAMA meeting. I’ve selected a couple of segments from Tim’s talk for you in this week’s ZimmCast. I hope you enjoy it.
Perfecting The Soybean
This week’s ZimmCast is my last interview from the fall NAFB convention. It’s with Kent Gronlie, soybean farmer and member of the United Soybean Board and Qualisoy. In my interview Kent talks about the work that Qualisoy has been doing and what he sees for the future for soybeans.