Here’s the Executive Committee of the National Agri-Marketing Association after an afternoon of meeting on the business of the organization. Things are going very well for NAMA and we’re going to have some exciting announcements soon about the new fall meeting. Which by the way needs to be on your calendar – September 25 – 26, Minneapolis, Minnesota – Graves …
Communicating With MustangRED
MustangRED Communications was announced just before the 2012 Agri-Marketing Conference. During the conference I had a chance to visit with founder and owner and good friend, Sally Behringer. Sally says MustangRED works with a network of industry professionals to provide full service communications services. Sally has been in the business for a long time and really understands a wide variety …
AgCareers are Hot!
Careers in agriculture are hot right now, a bright spot in the overall economy. We talked with Eric Spell, president of AgCareers.com, at the recent National Agri-Marketing Association annual convention, where the company was actually born 12 years ago as a student presentation by the University of Florida. (Go Gators!) “It is an exciting time to be in agriculture,” Eric …
Walter Bond Says Get Bigger, Stronger and Faster
He’s America’s Accountability Leader. He’s Bond, Walter Bond. He was also our final speaker at the 2012 Agri-Marketing Conference with a session titled, “No One Can Stop You, But You.” Walter is a former NBA player. I asked Walter what he wanted these agrimarketing professionals to take away from his presentation. He says the main message is, “I don’t want …
2012 Agri-Marketing Conference Excerpts
In this week’s program you’re going to hear why the Agri-Marketing Conference is such an important program to have on your schedule each year. I’ve taken some excerpts from two of our keynote speakers, Peter Sheahan and Ross Shafer as well as an interview with one of our Conference Planning Committee members, Scott McClure, and put them into a program. …
Iowa State Student NAMA Wins Marketing Competition
The announcement of the student NAMA team that wins the annual marketing competition at the annual Agri-Marketing Conference is always so emotional. There are smiles, cheers and tears. And you even find them on the students too! This year the winning team is the Iowa State University Student NAMA team. I did not get to be involved in the team …
Flapcakes with Chef Ray
Chef Ray made both kinds, pancakes and flapjacks. We call them flapcakes. So did you AgWired fans at the 2012 Agri-Marketing Conference survive the Brownfield Party for a little After Party Pancakes with Rhea + Kaiser? These folks did and I did too. There’s just something about having an early morning breakfast and then a later in the morning breakfast …
NAMA Membership and Conference Attendance Growth
The 2012 Agri-Marketing Conference was a good one with an attendance near the record set in 2000 according to National Agri-Marketing Association President Beth Burgy, Broadhead. I spoke with Beth during the conference and agreed with her statement at our board meeting that it is really nice not to have major “issues” to be dealing with. However, the NAMA Executive …
Some #NAMA12 Social MentionAtivity
We always want to know about how to measure social media. Do you with there was some simple mechanism that just takes one click? Yeah. Me too. Here’s a graphic looking at the 2012 Agri-Marketing Conference hashtag – #NAMA12. This is using Social Mention and looking at the “all” category. I like seeing 102 unique authors and zero negativity! It’s …
2012 NAMA Best of Show
Thanks to a little help from the NAMA staff I can share photos of the Best of Show winners from the 2012 Best of NAMA competition. Up first is Best of Show – Advertising Client: South Dakota Corn Growers Association, Sioux Falls, SD – Teddi Mueller Agency: Paulsen Marketing, Sioux Falls, SD – Mindy Dale Message: Agriculture is a growing …