A big announcement was made today and I think agricultural communicators should take notice. I really think you need to check this out.
Osborn & Barr Redefines Role of Media Department
I think this is the most exciting time in agricultural communications that I’ve ever seen! I’ve been involved in presentations and discussions today in the Des Moines area that I wish I could have recorded. The questions being asked and the options to reach farmers being discussed are revolutionary. Speaking of revolutionary how about this announcement from Osborn & Barr Communications?
Charlene Finck New Farm Journal Editor
Farm Journal just named Charlene Finck as their new editor. She will replace Karen Freiberg, who is retiring in March.
Learfield Adds Two
It’s been a long day on the road but I’m back and the announcements and news items have been coming in all day. As easy as blogging is you can’t blog and drive (yet). So I’ll get started and try to work through these as soon as I can. Let’s start with announcements from Learfield.
NAFB Reaches The New Rural
The National Association of Farm Broadcasting is coming out with a new ad to position its members as a great media vehicle to reach what they call the “New Rural.”
Turn Off Conventional Radio Forever
That’s the theme on Motorola’s new iRadio website. I signed up to be alerted when this new service is available later this year. They claim it will have “Hundreds of commercial-free radio stations and your personal digital music collection on the one device you’re never without–your iRadio-enabled mobile phone.”
iPod Guru is Radio Person of the Year
I thought I was done for the day until I saw this on Jaffe Juice. Steve Jobs was named Radio Person of the Year by Radiodailynews.com.
Lang Joins Learfield
It looks like the folks at Learfield Communications have found a leader for their new Creative Services division. Kim Lang, who was most recently working at DTN, will be joining the firm soon. I’ve got a call in to Kim to get some more details about the position and the services that will be offered by the new division.
