American Farm Bureau Federation director of media and advocacy training Johnna Miller conducted a workshop for members of the American Seed Trade Association during CSS 2014 on how to effectively communicate with the media. Johnna says farmers and ranchers have a great story to tell, but it’s not always easy for them to do. She hopes attendees walk away from …
Learfield Adds Minnesota and Michigan
Learfield Communications and Brownfield Ag News just keep growing. Now a couple of M states, Minnesota and Michigan! Learfield Communications Inc and Saga Communications announced today that the two companies have reached an agreement under which Learfield has acquired the Minnesota and Michigan News and Ag Radio Networks from Saga. The agreement becomes effective immediately and terms of the transaction …
IFAJ Member Survey Results
The just-released results of an International Federation of Agricultural Journalists member survey should be of interest to members of all ag communications organizations. You can find a pdf of the full results here. I think you might find questions and responses about social media of special interest. The survey, completed by 127 members, was designed to offer guidance to the …
Philip Brasher Joins Agri-Pulse
One of the most respected names in agricultural journalism is joining the staff of Agri-Pulse. Agri-Pulse has announed the appointment of Philip Brasher as a senior editor, based in Washington, D.C., effective December 1. “We are very excited to have a talented veteran journalist like Phil join us full-time in Washington,” said Sara Wyant, Agri-Pulse Editor and Publisher. “Phil is …
Animal Welfare Panel at LPC Vision Event
The inaugural Livestock Publications Council “Vision, and industry celebration” event, held in Kansas City, MO, featured a panel discussion. The topic was “Animal welfare in today’s world of agriculture.” As you might guess, animal activist, rights and welfare continue to be a hot topic of discussion in the industry. The panel was moderated by Mike Adams, AgriTalk, and panelists were …
Livestock Publications Council Vision
Here’s a reminder about next week’s Livestock Publication Council “Vision – An Industry Celebration.” You can find information in the latest LPC newsletter about it. Contact Diane Johnson at the LPC office to make your reservation. The event will take place November 11, 2014 at the Westin Crown Center in Kansas City, Missouri. LPC will honor their Headliner and Hall …
Serbian Ag Journalists Celebrate Ten Years
Our friends in the Serbian Association of Agricultural Journalists, AGROPRESS, recently celebrated the organization’s 10th anniversary. That celebration included a tour that began in the Serbian village of Crepaja. The event opened at the modern farm FOTOS (Member of Almex Company) that has more than 300 heifer calves of the Holstein breed. After a farm tour in Crepaja, the anniversary …
Join the Farming Conversation on BeckAgConnects
In agriculture, we see a lot of pushback from consumers who are more and more removed from the farm. If you’ve not put yourself out there as an agricultural advocate, it might seem intimidating. What do you say about growth hormones or GMOs or pesticides? How do you get started? To address this challenge, USFRA and Beck Ag collaborated to …
Meet the New Holland Bloggers
I still feel special to have been chosen by New Holland to participate in their New Holland Blogger Days last week. It was a diverse group in terms of language and home country. However, we all had much in common including our passion for agriculture, using social media to help distribute our information while personally engaging with farmers and the …
Farm Journal Foundation Announces New CEO
The Farm Journal Foundation has hired its first full-time Chief Executive Officer, replacing Board President Charlene Finck. Finck has led the Foundation since 2011, while also serving as Senior Vice President, Editorial at Farm Journal Media. The Foundation has named Tricia Beal as the new CEO, responsible for advancing the organization’s mission and growing its anti-hunger platform, Farmers Feeding the …