How’d you like to be responsible for all the media and marketing for a farm show that attracts about 65,000 people? We’re talking international reporters and visitors. Well in the case of World Dairy Expo it’s all the work of Lisa Behnke, Marketing Manager (pictured to the right of yours truly). She’s hard at work now getting ready for all the media representatives who will be covering Expo. Of course she also does other things and I think you’ll be able to tell from my interview with her that she’s proud of World Dairy Expo and committed to making it even better.
Checkoff Funded Food Safety Research
This week’s MBIC report from the Missouri Beef Industy Council focuses on some of the food safety research being funded by Missouri beef producer checkoff dollars. Cindy interviews Azlin Mustapha, a food science professor at the University of Missouri.
Win A Holstein Association Jacket
Just last week I told you about this contest being run by the Holstein Association and this week we helped them promote it by sending out a Talking News Release! Here’s your chance to hear Lisa Perrin. She did a good job don’t you think?
Audio Invites From NAFB
The National Association of Farm Broadcasters is gettin’ jiggy with their 2005 Annual Meeting invites! I just got my second one via email and like the other one, it contains audio. Imagine a mostly radio group using audio. Maybe that new E-D has got some new ideas?
Food Safety Research At MU
During food safety month the Missouri Beef Industry Council decided to do a series of releases on the subject to highlight their efforts in this area. Here’s number two in a 3-part series, featuring food safety research funded by MBIC checkoff dollars.
Senator Talent On CornTalk
This week’s CornTalk, a program of the Missouri Corn Growers Association, features Senator Jim Talent (R-MO), member of the Senate Agriculture Committee and Co-Chair of the Senate Biofuels Caucus. Cindy interviews the Senator who discusses legislation he is sponsoring that would provide additional disaster assistance for Missouri farmers, and what he is doing to urge the Environmental Protection Agency to quickly implement the new standard for ethanol and biodiesel.
MFA HealthTrack Qualifies For MO QSA
Missouri is the first state to apply for a Quality Systems Assessment (QSA) program and MFA Incorporated’s Healthtrack program allows a producer to participate. To let them know MFA sent out a Talking News Release.
Meet The New AAEA President
It’s the American Agricultural Editor’s Association new president right here on AgWired in our ZimmCast for this week. He’s Dan Crummett, Farm Progress Companies. I interviewed him right after he got sworn in at the recent Ag Media Summit. Dan talks about AAEA and why he thinks the organization has become stronger. He also discusses AAEA’s new strategic plan.
Bou-Matic Gets Monster Exposure
I used this story on World Dairy Diary and think it’s too cool not to use on AgWired as well. I wish I had some video to post but not until after the show airs.
Canned Beef On It’s Way To Hurricane Evacuees
Many Americans are working together to help hurricane evacuees and that certainly holds true of people in agriculture as you can see in my last post. The Missouri Beef Industry Council has made a donation of $5,000 through the National Cattlemen’s Beef Association for a program to send beef products with a long shelf life to aid the people in need. This program was initiated by Heartland Farm Foods (Montgomery City, MO) CEO, Mark Uthlaut. In this week’s MBIC Report, Mark discusses how the program came together and the unique canned beef product his company has made available.