ZimmCast 626 – Meet the new Executive Director of the LPC

Chuck Zimmerman

In this week’s program let’s meet Lindsay Graber Runft, Executive Director, Livestock Publications Council, pictured on the left with the LPC Board at the 2019 Ag Media Summit. Lindsay started with LPC in July this year and I met her at the AMS. Lindsay has a solid background in livestock production and association management. As an example, she served as director …

Ag Media Summit, Audio, LPC, Media, ZimmCast

FMC Working on New Herbicide Modes of Action

Chuck Zimmerman

It’s been a long time since the industry has seen a new mode of action in herbicides, so FMC is excited to be working on some they hope to launch in five to ten years. “We haven’t had a new mode of action in herbicides in 30 years,” said FMC Field Development Representative Scott Swanson at the recent Ag Media …

Ag Media Summit, AgWired Precision, Audio, FMC, Herbicide, Video

FMC Offers Fall Residual Herbicide Program Advice

Carrie Muehling

FMC is recommending growers aim for a zero tolerance policy when it comes to weeds, according to Brandon Schrage, technical service manager. Schrage said preventing weed growth in the seedbank is particularly important. “What we want to see is that fall residual being applied once soil temperatures are 50 degrees and falling. That’s going to ensure that our product is …

Ag Media Summit, AgWired Precision, Audio, FMC, Video, weed management

Ag Media Summit Awards

Cindy Zimmerman

Ag Media Summit is the annual awards extravaganza for LPC and AAEA. AAEA, The Agricultural Communicators Network, handed out communications awards for writing, design, mar-com, photography, digital and social media, in addition to the Lifetime Achievement and Andy Markwart Horizon awards. Jim Patrico and Jo Ann Alumbaugh were honored for their career achievements, and Cassie Yontz with Charleston-Orwig received the …

AAEA, Ag Media Summit, AgWired Animal, AgWired Precision, LPC

Recognition from Agricultural Communicators of Tomorrow

Chuck Zimmerman

I was very surprised and honored to receive an award during the Ag Media Summit from the National Agricultural Communicators of Tomorrow. Mandy Taylor, Oklahoma State and outgoing NACT President, presented me with their Distinguished Professional award. Cindy and I were able to conduct a session for the group that attended the NAFB convention last year and we thoroughly enjoyed …

ACT, Ag Media Summit

Syngenta Strengthens Digital Tools for Growers

Carrie Muehling

Syngenta is focused on building practical tools for growers and advisors when it comes to technology and data, according to Marcos Castro, business development manager for digital agriculture. Castro shared a number of those tools with those attending the 2019 Ag Media Summit in Minneapolis, including a partnership with Sony on the company’s Smart Agriculture platform, the Seed Selector tool, …

Ag Media Summit, Audio, Syngenta, Technology

John Deere Supports Ag Journalists Worldwide

Carrie Muehling

John Deere was among companies attending the 2019 Ag Media Summit and International Federation of Ag Journalists conference in Minneapolis. “John Deere definitely sees a value for us to support ag journalists worldwide, and so with the international folks here, as well, this year, it’s just important for us to be here and to talk to them about what’s going …

Ag Media Summit, Audio, Equipment, IFAJ, John Deere

Bayer Talks Sustainability, Transparency

Carrie Muehling

Sustainability and transparency are more than just buzz words to Bayer, according to Utz Klages, who works in communications out of the company’s Crop Science headquarters in Monheim, Germany. “For us, it’s important to fill sustainability with life, with action, with measures and also with some core activity,” said Klages. “We are a company with more than 150 years history. …

Ag Media Summit, Audio, Bayer, Sustainability

Can-Am Introduces Defender 6X6

Carrie Muehling

Participants at the 2019 Ag Media Summit in Minneapolis saw a brand new model from Can-Am that is scheduled for a 2020 release. Unlike anything Can-Am has built before, the Defender 6X6 DPS Side-by-Side has a giant bed allowing for expanded storage, with the capability of removing the sides and tailgate for tremendous flexibility, according to Andrew Howard, media relations. …

Ag Media Summit, Audio, Can-Am

Research Collaboration at FMC

Chuck Zimmerman

FMC Corporation recently announced a major investment in agricultural product research and development over the next three years, including a state-of-the-art upgrade at the company’s Global Research and Development headquarters in Newark, Delaware. The company also has innovation centers in Europe, Asia and Latin America, as well as research field stations here in the U.S. at Rochelle, Illinois and Madera, …

Ag Media Summit, Agribusiness, AgWired Precision, Audio, FMC, Video