The former Governor of Kentucky, John Y. Brown, gave us a lesson in branding today. His philosophy includes statements like, “If everyone is going left, I go right because that’s where the opportunity is,” and “We didn’t know how to do it until we did it.” He’s credited as the father of the KFC superbrand and certainly has the facts …
Alltech Symposium Press Conference
Following this morning’s opening general session Alltech held a press conference that included (left-right) Joaquin Pelaez, Yum Brands, China, Dr. Jim Pettigrew, University of Illinois, Dr. Pearse Lyons and Dr. Mark Lyons. It was an open question and answer session and I have made the audio available for you below. In it you’ll find quite a few good questions on …
Once Upon A Time With Dr. Pearse Lyons and Alltech
Alltech founder Dr. Pearse Lyons is now on stage after being introduced for the first time ever by his son, Dr. Mark Lyons. Dr. Lyons started out saying that four very important words are “Once upon a time.” He has then told us a story about the challenges we face in the world and how we can work to solve …
Sanani Coffee
Regular AgWired fans know that I am a coffee snob. That’s Cindy’s term since I just prefer to drink good coffee. That’s why I got excited when I learned about Sanani, The Original Mocha Coffee. In this week’s program we’re going to learn not only about Sanani but coffee itself. I think you’ll learn some things you did not know. …
Alltech Sings At International Dinner
The Alltech 26th International Animal Health and Nutrition Industry Symposium got underway this evening with the International Dinner. This may be the 26th Symposium but it’s the celebration of 30 years since Alltech was founded by Dr. Pearse Lyons. Once again this year Dr. Everett McCorvey, Professor of Voice at the University of Kentucky Opera Theatre, introduced some wonderful voices …
Alltech’s United Nations of Agriculture
Billy Frey calls the Alltech Symposium the “U.N. of agriculture.” I got a preview of the year’s event from him this morning that I thought I’d share. I’ll get in to Lexington, KY Sunday afternoon prior to the opening International Dinner. He says they’ll have over 1.500 in attendance this year with over half of them coming from outside the …
MO Commodity Groups Step Up To Plate
Actually St. Louis Cardinals left-fielder, Matt Holliday, is “Stepping Up To The Plate.” A coalition of Missouri agriculture organizations has launched a summer education campaign with the St. Louis Cardinals. Themed “Stepping Up to the Plate,” the goal of this initiative is to increase consumer understanding of how today’s farmers are using the latest technology to provide safe, affordable, nutritious …
An IFAJ Congress Retrospective
Thanks to that volcanic ash cloud I could not attend this year’s IFAJ Congress in Ostend, Belgium. To get a retrospective from someone who did attend I spoke with IFAJ President, Mike Wilson, Editor, Farm Futures. Mike found the event inspirational in a number of ways and wrote about his experience on the IFAJ website. To start with, he marveled …
Mitch Rouda Revamping Farm Journal Online
At the recent NAMA Convention I met Mitch Rouda who has just moved up at Farm Journal to President of their e-Media division. He has responsibility for all e-Media activity, including growth of the company’s 20 current e-titles and all online development, merger and acquisition activity. Mitch is a long time web guy who had his own business before joining …
Great People Make for Great Day at Novus
What a great day and great enthusiasm by the people at Novus International and the Missouri Colleges Fund scholar students during Novus’ 2nd annual “Science: A Foundation for Dynamic Careers” days! The Novus staff exuded enthusiasm in their presentations to the students, and the students reciprocated in their enthusiasm for what they learned. Anna Arthur, a sophomore majoring in biological …