How GROWMARK Uses Social Media to Recruit

Cindy Zimmerman

GROWMARK’s gold-standard internship program is over 50 years old and it keeps growing because they are using all of the latest social media tools to reach students about the potential for career opportunities within the vast cooperative system. “Social media has allowed us to continue to enhance our traditional recruiting efforts,” says University Relations Manager Ashley McClintock. “We utilize Facebook, …

Audio, GROWMARK, Social Networking, Video

NCBA Praised for Youth Labor Rule Efforts

Cindy Zimmerman

In deciding not to pursue controversial youth labor regulations for agriculture, the Obama administration said it would work with rural stakeholders for safety education, specifically mentioning organizations such as the Farm Bureau, the NFU, FFA, and 4-H. But the livestock industry has been just as involved in the issue, if not more so, according to Congressman Denny Rehberg (R-MT). “I …

Audio, NCBA

Driving a New Holland Combine

Cindy Zimmerman

My personal thrill at the New Holland Mega Media event this week was test driving a CR8080 combine. Never drove anything like it before and it was so easy! You may not realize it, but New Holland is kind of a big deal in combines. “New Holland was the first company to launch a rotary combine in the market,” Combine …

Audio, Equipment, Farming, New Holland, Video

New Holland Mega Media Event

Cindy Zimmerman

New Holland wants everyone to know that they are rejuvenated and back in the game for agriculture. Not that they ever left the game, they’ve just been flying a bit under the radar for awhile and now New Holland North American VP Abe Hughes says they really want to get out and show they industry what they’ve got. “We’ve been …

Audio, Equipment, New Holland

Walter Bond Says Get Bigger, Stronger and Faster

Chuck Zimmerman

He’s America’s Accountability Leader. He’s Bond, Walter Bond. He was also our final speaker at the 2012 Agri-Marketing Conference with a session titled, “No One Can Stop You, But You.” Walter is a former NBA player. I asked Walter what he wanted these agrimarketing professionals to take away from his presentation. He says the main message is, “I don’t want …

Ag Groups, Audio, NAMA

2012 Agri-Marketing Conference Excerpts

Chuck Zimmerman

In this week’s program you’re going to hear why the Agri-Marketing Conference is such an important program to have on your schedule each year. I’ve taken some excerpts from two of our keynote speakers, Peter Sheahan and Ross Shafer as well as an interview with one of our Conference Planning Committee members, Scott McClure, and put them into a program. …

Ag Groups, Agribusiness, Audio, NAMA, ZimmCast

MGEX Debuts Canadian Conference Call

Cindy Zimmerman

The Minneapolis Grain Exchange has been doing a monthly conference calls with commentary on USDA crop and supply/demand reports for many years. Now they are doing the same for their friends north of the border. Today was the inaugural MGEX conference call in conjunction with the Stats Canada agricultural data releases, following the release of March Intentions of Principal Field …

Audio, Wheat

NAMA Membership and Conference Attendance Growth

Chuck Zimmerman

The 2012 Agri-Marketing Conference was a good one with an attendance near the record set in 2000 according to National Agri-Marketing Association President Beth Burgy, Broadhead. I spoke with Beth during the conference and agreed with her statement at our board meeting that it is really nice not to have major “issues” to be dealing with. However, the NAMA Executive …

Ag Groups, Audio, NAMA

NAMA 2012 Marketer of the Year Award

Chuck Zimmerman

The NAMA Marketer of the Year Award is the organization’s highest honor for an active member and this year the recipient is Greg Guse, Paulsen Marketing. Pictured is Greg receiving his award from Rich Jefferson, AEM/AG CONNECT Expo, Professional Recognition Committee Chair (left) and NAMA President Beth Burgy, Broadhead. You can listen to Greg’s remarks after receiving his award here: …

Agencies, Audio, NAMA

NAMA 2012 Agribusiness Leader of the Year

Chuck Zimmerman

The NAMA Agribusiness Leader of the Year is the organization’s highest award. Receiving the 2012 award is John Becherer, United Soybean Board. Here’s John (right) on stage at the 2012 Agri-Marketing Conference receiving his award from Rich Jefferson, AEM/AG CONNECT Expo, Professional Recognition Committee Chair (left) and NAMA President Beth Burgy, Broadhead. John was introduced by Rich and I recorded …

Ag Groups, Audio, NAMA