2025 Agri-Marketing Conference

Development of NCBA Sustainability Goals

Cindy Zimmerman

The sustainability goals announced today by the National Cattlemen’s Beef Association (NCBA) are the result of the efforts of a Sustainability Goals Task Force that was formed to evaluate the current state of U.S. beef cattle sustainability, determine which improvements are most critical and help share the story of progress. Three members of this working group joined NCBA Senior Director …

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Cattle Industry Commits to Climate Neutrality by 2040

Cindy Zimmerman

Today, the National Cattlemen’s Beef Association (NCBA) released U.S. cattle industry sustainability goals to set targets that can demonstrate to the world that already sustainable beef producers are committed to continued improvement. The goals for the U.S. cattle industry include: Demonstrate climate neutrality of U.S. cattle production by 2040. Create and enhance opportunities that result in a quantifiable increase in …

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NCBA Pleased With Infrastructure Package

Cindy Zimmerman

The National Cattlemen’s Beef Association (NCBA) is calling the bipartisan Infrastructure Investment and Jobs Act passed by the U.S. Senate yesterday a step in the right direction. “We are pleased to see the Senate has passed an infrastructure package that will benefit American cattle producers. Investments in infrastructure are critical to ensure that those in rural America, including farmers and …

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Animal Ag News 8/10

Carrie Muehling

The U.S. Department of Agriculture-Agricultural Marketing Service (USDA-AMS) announced that it will begin publishing a National Daily Direct Formula Base Cattle report, which will provide greater information into the foundational prices used in cattle market formulas, grids, and contracts, and a National Weekly Cattle Net Price Distribution report, which will show the volume of cattle purchased at each different level …

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Animal Ag News 8/2

Carrie Muehling

Cattle producers from across the country will descend upon Nashville, Tenn., Aug. 10-12, for the 2021 Cattle Industry Convention & NCBA Trade Show. The annual event is well-known for its educational content, motivational speakers and hot topics. New for this year is an additional general session on the final day of convention entitled “Sustainability: Opportunity, or a Bunch of Bull.” …

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Animal Ag News 7/26

Carrie Muehling

Developed by Ridley Block Operations, part of the Alltech Feed Division, the makers of CRYSTALYX® Brand Supplements have launched a new supplementation app to make product selection for livestock easier than ever. The American Feed Industry Association (AFIA) and Institute for Feed Education and Research (IFEEDER) are pleased to announce the addition of Emily Anne Igli as the new development …

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Animal Ag News 7/19

Carrie Muehling

The U.S. District Court in South Carolina dismissed a challenge to the Navigable Waters Protection Rule (NWPR) and granted a remand without vacatur, ensuring the rule remains in effect until the Biden Administration finalizes a new rule. NCBA, along with other agricultural groups, are engaged in litigation across the country to defend the NWPR and are pleased with this key …

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Precision Ag News 7/14

Carrie Muehling

Smaller tractors led declines in U.S. and Canada farm tractor unit sales while overall tractor inventories are down more than 40 percent year-over-year according to the latest data from the Association of Equipment Manufacturers (AEM). Nutrien eKonomics, Nutrien’s online resource for growers and advisors, announced the launch of a nutrient management app that enables customized agronomic advice for optimum nutrient …

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Animal Ag News 7/12

Carrie Muehling

The American Meat Science Association (AMSA) is pleased to announce that Dr. Shai Barbut is the 2021 AMSA Distinguished Research Award recipient. The award was established in 1965 to recognize members with outstanding research contributions to the meat industry and is sponsored by Conagra Brands, Inc. The International Dairy Foods Association (IDFA) has named Matt Herrick as senior vice president …

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Animal Ag News 7/6

Carrie Muehling

The U.S. Department of Agriculture (USDA) announced a top-to-bottom review of the “Product of the USA” (POTUSA) label, which will inform a forthcoming rulemaking on this topic. NCBA has long-advocated for voluntary labels that meet consumer demand and allow producers to distinguish their products in the marketplace, and recently filed a petition with USDA’s Food Safety and Inspection Service (USDA-FSIS) …

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