Paul McVeigh, KEENAN feeding specialist who covers the Midlands and West Ireland, is in the relationship business. He travels his territory in Ireland getting to know the farmers which enables him to implement a plan of action for complete optimization of KEENAN In-Touch. I was able to learn more about KEENAN Systems on the farm during the Alltech KEENAN Great …
Earn Your Spurs at the 2018 CCA Institute
Its time to register for the 2018 Cooperative Communicators Institute in Fort Worth, Texas. The conference is coming up June 2-5, with presentations on photography, infographics, computer security and more. The “Earn Your Spurs” conference will also recognize the 2018 Graznak and Klinefelter award honorees at the annual awards luncheon. Other available activities include a night out at Billy Bob’s …
Midwest Seed Genetics Expansion and Growth Continues
Midwest Seed Genetics continues its growth with four senior managers joining the team. “The addition of these highly skilled individuals underscores our resolve in building a new, high quality, high performance hybrid corn and soybean company. Midwest Seed Genetics plan is to match exemplary products and people together to provide America’s row crop farmers with new choices.” said Don Funk, …
Student NAMA Chapters Compete & Learn
The number of hours Student NAMA Chapters put into the national marketing competition in preparation for the Agri-Marketing Conference each year is countless. However, that endurance, research and simple practice pay off. The University of Wisconsin-Madison brought home this year’s first-place honors with their marketing plan for a ready-to-drink protein enhanced thickened wine called Good Life. Thickened wine? Yes, you …
NAMA Honors Years of Service to Agri-Marketing
Each year the National Agri-Marketing Association (NAMA) recognizes industry leaders at their annual Agri-Marketing Conference. This year a new award was added to the line up. The Ag Association Leader of the Year award recognizes outstanding achievement in association or commodity organizations. Kendal Frazier, National Cattlemen’s Beef Association CEO, took home the debut honor. Frazier’s tenure with NCBA began in …
The Best of the Best at #NAMA18
The Best of the Best were recognized at the 2018 Agri-Marketing Conference in Kansas City, MO. Once again, Max Armstrong emceed the coveted awards ceremony were companies and agencies are honored for their creative efforts. We also were able to induct Max into the Golden Mic Club where he shared his perspective on changes he has seen over the years …
WEDA Acquires Friend Management Systems™
Western Equipment Dealers Association (WEDA) announced today that it is acquiring Friend Management Systems™ (FMS), pairing two leading providers of management consulting and professional development services for equipment dealers. Friend Management is a Canadian-based management consulting firm providing leadership development and peer-to-peer learning to agricultural, consumer, and golf equipment dealerships in Canada, United States and Australia. The company is also …
The Taste of Irish Dairy
Irish stew, fish and chips or bread pudding might be the first foods you think of when Ireland pops into your head, but for many it’s butter. And to be even more specific, Kerrygold. While in Dublin at the Alltech KEENAN Great Green Getaway, we visited Ornua, Home of Irish Dairy and Kerrygold. I have to admit I hadn’t experienced …
Insect Control in Cotton with Prevathon
One of the new products creating buzz from FMC Corporation is Prevathon, which offers insect control in BT cotton. We were able to stop by the FMC booth at the 2018 Mid-South Farm & Gin Show to learn why cotton growers will want to take advantage of Prevathon this growing season. “Reseach has shown that at least one application of …
The Global Promotion of Irish Food & Drink
While traveling Ireland with Alltech and KEENAN we stopped by Bord Bia Irish Food Board to learn more about the role they play in promoting Irish food and drink worldwide. One of the prize projects they have developed is Origin Green, a program centered around food sustainability. The unique national concept brings in industry, the state and stakeholders within the …