The challenge in precision ag these days seems to be less about how much data can be created – plenty of tools and programs to tell you everything about your operation – and more about how to create just the data needed without making farmers try to drink from some firehose of information. One of John Deere’s partner companies definitely …
Social Media Corp Coverage at NAFB
For the second year in a row, Farm Credit Services has sponsored the social media corp at the National Association of Farm Broadcasting annual convention. Margaret Fogarty is the national communications director for Farm Credit and Taylor spoke with her about the opportunity they are providing college students during the event. “We are really excited to be here with a …
Improving Plant Health Through Nutritional Balance
Advancing Eco Agriculture (AEA) is a plant nutrition consulting company that works with fruit and vegetable growers from across the country. They have become known for helping farmers grow crops that are completely resistant to diseases and insects using nutrition and enhancing plant immunity through nutritional balance. During Crop Health Laboratories’ Power Growers Seminar I spoke with founder and CEO …
A Blood Test for Plants
Crop Health Laboratories presented Power Growers Seminar over the weekend in Santa Clara, CA. The event provided a comprehensive introduction to plant sap analysis technology. This new nutrient management strategy was created by Sjoerd Smits, owner of NovaCropControl and HortiNova. Both companies are based out of the Netherlands and currently sap samples are shipped there for analysis. Crop Health Labs …
Go Farmobile
We’re living in a mobile technology society and that’s so true of farmers today. Now farmers have a new technology to look at that will allow them to take advantage of all the data they’re creating in a new way. During the Develop with Deere conference this week I met Jason Tatge, Farmobile. Here’s Jason giving me a live demonstration …
John Deere Reaches Out to Developers
This morning John Deere kicked off what’s becoming an annual conference for developers. The 2014 Develop with Deere conference brings together dealers, independent agricultural software application developers and John Deere staff primarily from their Intelligent Solutions Group. Kicking things off was a keynote presentation by Pat Pinkston, Vice President, Technology and Information Solutions, Agriculture and Turf Division. Pat talked about …
Weed Management for Soybean Sustainability
Farmers can face a series of fights these days, whether it’s fighting regulations, fighting weed resistance or fighting to preserve their land from erosion. During the recent Bayer CropScience Corn and Soybean Future Forum in Germany, Chuck spoke with Ray Gaesser, President of the American Soybean Association, about his presentation on sustainability, weed resistance and cover crops. He said ASA …
Diverse World of Farming Needs Diverse Solutions
Farmers face a diverse world of challenges today, and that requires a diverse toolkit of solutions. During the recent Bayer CropScience Corn and Soybean Future Forum in Frankfurt, Germany, attendees of the event came from all over the world – from war-torn regions, such as Ukraine, to over-regulated areas of Western Europe, each bringing their own issues. “So the solution …
Catch Green Fever with John Deere
It’s that time of the year when people are getting their flu shots. If you haven’t had your shot yet and wind up with a fever I hope it’s a Green Fever. As John Deere kicks off its annual Green Fever sales event to start its 2015 product marketing year, the company is launching a new $35,000 Green Fever Giveaway …
Digital Storytelling from Deere
During the Bayer CropScience Corn and Soybean Future Forum, Than Hartsock, John Deere, did some digital storytelling. In fact, his presentation was titled, “Digitalization – next level of corn and soybean cropping.” Than talked about how John Deere is developing new tools to deal with ways for farmers to make more money from their crop. This includes all the things …