2025 Tech Hub Live

Make The Logo Bigger Cream

Chuck Zimmerman

As if a song about making the logo bigger wasn’t enough, now we’ve got Make The Logo Bigger Cream. This stuff, “Improves brand recognition, grabs customer’s attention, works in just minutes and goes on smooth.” Learn more about it with the video you’ll find on the homepage. It’s brought to you by Agency Fusion. “You need to MAKE MY LOGO …

Agencies

The Moose Says Party

Chuck Zimmerman

It’s hard to believe we’re about to enter the holiday season. However, as the party moose will attest, “It’s here.” Of course the party moose means a BCS Communications party. I’m sure there will be more. Make sure your friends in agricultural marketing know about your holiday party by letting us know here at AgWired.

Agencies

ABA, Farmer Mac Renew Banking Options for Agricultural Real Estate

Laura McNamara

The pricing discounts agricultural borrowers are enjoying through the alliance between the American Bankers Assocation (ABA) and the Federal Agricultural Mortgage Corporation (Farmer Mac) can count on receiving continued discount options. The ABA and Farmer Mac have renewed their exclusive agreement where ABA member banks are eligible for selected Farmer Mac products and customized loan packages through AgPower(SM). “Agricultural real …

Agencies, Agribusiness, Farming

Novus Launches Headquarters at Missouri Research Park

Laura McNamara

The construction of new headquarters for Novus International Inc. broke ground at Missouri Research Park in St. Charles, MO last week. The producer of animal nutrition and health products says its expanded headquarters adheres to sustainable design. “Novus believes in creating environmentally sound, sustainable programs that enable health through nutrition for people and animals.” explained Thad Simons, President and Chief …

Agencies, Animal Health, Environment

Rhea & Kaiser Move Rewards Talent with Promotion

Laura McNamara

A look at the latest internal changes at Rhea & Kaiser would suggest the marketing communications agency rewards a job well done with a job on a higher rung of the company ladder. Rhea & Kaiser has promoted Kim Lynch from account supervisor to management supervisor of account services. In her new role, Lynch will oversee all communication programs for …

Advertising, Agencies

Hondo Grows Its Marketing Team

Laura McNamara

The Fort Worth-based Hondo Group is expanding its capabilities in marketing communications. Hondo now has a new account executive, a new junior designer and a new production and traffic manager. The company says it’s eager to put the fresh perspectives from these three new hires to use. “We are very excited to bring in these three talented new employees,” said …

Advertising, Agencies

Getting a Charleston|Orwig Dairy Perspective

Chuck Zimmerman

In case you’d like a little more dairy news today I thought you might enjoy this. A quiet place to get away from the crowd at World Dairy Expo is the Charleston|Orwig suite in the Coliseum where they hold meetings and entertain clients. Since Charleston|Orwig is one of our sponsors for coverage of World Dairy Expo this year, I did …

Agencies, Audio, Dairy, Video, World Dairy Expo

Obligatory Agri Talk Picture

Cindy Zimmerman

We are covering World Dairy Expo in Madison, Wisconsin this week, along with over 175 other media representatives from all over the world. Many of them are farm broadcasters – and here is our obligatory Agri Talk picture, kind of a tradition for us to post a photo of them from every event we both attend. Some other farm broadcasters …

Agencies, BASF, Dairy, Farm Shows, Media, World Dairy Expo

Get To Know Laura Mayfield

Chuck Zimmerman

I had an opportunity this morning to talk with the new President of McCormick Company, Laura Mayfield. Our conversation will help you get to know her. Laura says she’s worked with some of the staff at McCormick on projects over a period of several years so she’s not a complete stranger. She says that clients can expect the same great …

Agencies, Audio, ZimmCast

Laura Mayfield New President of McCormick Company

Chuck Zimmerman

A new era and a new president for McCormick Company. The company announces Laura Mayfield as the new president. She’ll be leading and managing offices in Kansas City, Amarillo, Des Moines and Fairport, N.Y. “We’re excited about the new leadership Laura brings to the company,” says Mark Perrin. “Laura is very familiar with McCormick. She has worked with many of …

Agencies