Dinging Your Way To Your Customers

Chuck Zimmerman

NAMA Agribusiness ForumAt the NAMA Agribusiness Forum it was interesting to see a presentation on customer focused marketing from a very non-ag company. Southwest Airlines started Ding earlier this year as a way to interact very closely with their customers. Jill Howard-Allen had quite a few questions after her presentation. I think that people found her presentation to be very different than what they expected.

Internet, NAMA

Painting New Holland Blue On The Barn

Chuck Zimmerman

Michael PetersonHere’s your exclusive first look/listen to a “new” New Holland promotion involving country music star Michael Peterson. It’s just being announced this week at the NAFB Convention. Basically, Michael Peterson is coming out with a new album that New Holland dealers will have the exclusive rights to sell prior to any other retail outlets.

Agribusiness, Audio

NAMA Reception Putt Putt Results

Chuck Zimmerman

NAMA Agribusiness ForumAt the NAMA Agribusiness Forum the evening reception featured putt-putt golf. My team (Monte Reese, Steve Taylor and Judi Lampe) were the Earthly Beef and seen listed here in the winners position. That is until they started this thing about letting people buy points to add to other teams scores. When it was all over with we lost first place. I just think this is unfair. We won it fair and square on the field where it counts! So there.

NAMA