DomesticFuel Blog Takes Off

Chuck Zimmerman

DomesticFuelPosting has been a little light this week but I will have a lot coming out over the next couple days. ZimmComm has been a little busy evolving ever further into the new media world. For that reason we’re changing our name to ZimmComm New Media, LLC. We’re pretty much all about new media now, even though a lot of what we do still involved marketing and communications. As a former colleague used to say about his organization, “We’re a constantly evolving strategy.”

Ag Groups, Ethanol

Aprhodisiac Tomatoes From Florida

Chuck Zimmerman

Florida TomatoesDoing creative television commercials doesn’t have to break your budget. That’s what the Florida Tomatoe Committee found out when they created this new tv campaign. The campaign will air beginning January 30 and run again in March on several cable networks targeting women, 25 – 54.

Ag Groups, Agencies, Video

CBB Blog To Inform Producers

Chuck Zimmerman

Cattlemen's Beef BoardWhen the Cattlemen’s Beef Board was looking into ways to better communicate with producers about the activities of the next week’s Cattle Industry Convention, especially their committee meetings they turned to blogging and asked us to create and manage the site.

Ag Groups, Beef

Beef Lover Sweepstakes Contests

Chuck Zimmerman

MBIC Report PodcastThe Missouri Beef Industry Council’s weekly MBIC Report this week is with Marketing Director Dawn Thurnau who talks about sweepstakes contests for beef lovers that are being promoted in national magazines in addition to regular beef advertising.

Ag Groups, Audio, Beef, Podcasts

Ag Relations Council In Graceland

Chuck Zimmerman

Here’s a reminder for all you agricultural public relations professionals. The Agricultural Relations Council is holding a meeting in Memphis (one of my favorite towns) March 23 – 25. Can you say “Ribs & Blues?” Yeah, there’s the professional improvement thing too.

ARC

Green Hired To Lead O&B’s DMG

Chuck Zimmerman

Mark GreenHe looks like a computer guy. Those eyes have stared at a computer screen for a long time I’m guessing. He’s Mark Green and Osborn & Barr Communications’ newest hire to lead their new Digital Marketing Group. That would the the group that handles “Web-based initiatives and customer relationship management.”

Agencies