A real highlight at the trade show here in Nashville is the Alltech booth. I know I’ve written about them before and more than once but they’ve got a good thing. It’s called Kentucky Ale. When you’re dry and dragging this is the booth to go to. Belly up to the bar and this young lad will pour you one …
Meet The Ambassadors
Have you ever had a chance to meet one of the National Beef Ambassadors? If not you can listen to an interview with one of the five students who were selected to be the current Ambassadors for the Beef Checkoff. These students do a lot of traveling over the year going to events and talking to consumbers. Amanda Rankin is …
NCBA TV Show
Next week NCBA will launch it’s first episode of Cattlemen to Cattlemen, a weekly tv show on RFD-TV. It’s set to air every Tuesday at 8:30pm and will be re-run a couple of other times. The program is going to be hosted by Susie Ross and they’ve got several regional reporters. Initial underwriting is being provided by Ft. Dodge Animal …
On The Farm Radio
My coverage of the Cattle Industry Convention has been noticed by On The Farm Radio, Mt. Sydney, VI. Jeff Ishee and I have traded emails since he wanted to use my interview with Beef Board chairman, Jay O’Brien. I certainly granted him permission and he says it will be in tomorrow’s show which you can find here.
Opening General Session
The convention program was kicked into high gear yesterday with an end of the day joint presentation on stage of the Beef Board and NCBA. Several presenters gave reports on the state of the industry and how the organizations are working to address various issues like trade and consumer preferences and perceptions. Beef Board Chairman Jay O’Brien was on hand …
Cattle Convention Photo Album
Throughout the Cattle Industry Convention I’ll be posting new photos to an online photo album. If you’d like to see them please feel free to check it out. New photos will be added each day. Use the following link: Cattle Industry Convention Photo Album
RFD-TV Branson Theatre
Cindy brought to my attention that RFD-TV is opening up a theatre in Branson, MO. It looks like it’s supposed to be ready in March. It’s official! Branson, Missouri will become the new home-base for RFD-TV to expand and improve its entertainment programming to better serve its fans of traditional music and family-oriented entertainment! We invite you to join us …
Beef Board Chairman Interview
Jay O’Brien is the chairman of the Cattlemen’s Beef Board and one of his duties today was speaking at the new appointees orientation lunch. Jay started off talking about the need to look professional and that means wearing a nice bow tie. So he showed everyone how easy it is to quickly tie your tie. Before the lunch got started …
New NAFB Print Ad
The National Association of Farm Broadcasters has a new print ad. This ad will run in Agrimarketing magazine. According to the latest e-Chats newsletter the ad helps further communicate the fact that member’s broadcasts are heard by the rural audience in addition to a traditional farm audience. The ad highlights that NAFB member networks and stations enjoy significant listenership in …
Cattle Industry Convention Media Room
Here’s the Cattle Industry Convention Media Room welcoming committee. It’s Grace and Joe. Joe says Grace is the official Yard-O-Beef spokesmodel. I think the plan is to slice that baby up later today as a news room snack. The media room is getting busier as the day wears on. I was hoping we would have some mild weather here but …