Speech by Secretary Johanns

Chuck Zimmerman

U. S. Secretary of Agriculture, Mike Johanns was on hand here in Nashville today. He’s been on the road since announcing the administration farm bill proposal. I was able to obtain a copy of his speech this morning if you would like to listen. I was in the media room posting onto Beef Board Meeting.com so I’m afraid I can’t …

Audio, Cattle Industry Conference, USDA

The John John Show

Chuck Zimmerman

Mike John is on the left and John Queen is on the right. Mike’s the outgoing president of the National Cattlemen’s Beef Association and John is the incoming. The changeover takes place tomorrow. I interviewed them together this morning and asked them about the challenges they faced and will face in the cattle business. I think Mike has a future …

Audio, Beef, Cattle Industry Conference

Steak at the Stock-Yard

Chuck Zimmerman

I want to thank Billy Frey, Alltech, for taking us out to dinner last night. I was told that the best place to get a steak in Nashville is the Stock-Yard Restaurant, one of the top ten steak restaurants in the U. S. That’s where we went and it was all I had heard. Pictured are left to right, Jorge …

Agribusiness, Cattle Industry Conference

NAFB at NCBA

Chuck Zimmerman

The National Association of Farm Broadcasting is on display again this year at the NCBA Trade Show. Here’s executive director Bill O’Neill and Jeremy Povenmire helping tell the story of farm broadcasting and handing out information. There are a lot of farm broadcasters here at the convention this year. In fact, I’ve been told that it’s one of the highest …

Cattle Industry Conference, NAFB

Cattlemen Getting iPods

Chuck Zimmerman

Here’s the Elanco Animal Health 40 iPods in 40 hours promotion in action at the trade show in Nashville. If you’re going to support new media efforts in your communications strategies there’s not a better giveaway is there. Elanco sponsors all the Truffe Media Networks “AnimalCasts,” which are regular bi-weekly long form commodity-specific podcasts. ZimmComm has teamed up with Truffle …

Cattle Industry Conference

USDA Beef Checkoff Survey Results

Chuck Zimmerman

The USDA recently announced the results of a nationwide Beef Checkoff survey that they had done by the Gallup Organization. At the Beef Checkoff update session yesterday Gallup representative, Donna Kholpak, pictured here with Kenny Payne, USDA, gave a summary of the survey and answered questions. I interviewed her right before the session. She said she was personally surprised with …

Audio, Beef, Cattle Industry Conference

Alltech Trade Show Hospitality

Chuck Zimmerman

A real highlight at the trade show here in Nashville is the Alltech booth. I know I’ve written about them before and more than once but they’ve got a good thing. It’s called Kentucky Ale. When you’re dry and dragging this is the booth to go to. Belly up to the bar and this young lad will pour you one …

Cattle Industry Conference

Meet The Ambassadors

Chuck Zimmerman

Have you ever had a chance to meet one of the National Beef Ambassadors? If not you can listen to an interview with one of the five students who were selected to be the current Ambassadors for the Beef Checkoff. These students do a lot of traveling over the year going to events and talking to consumbers. Amanda Rankin is …

Audio, Beef, Cattle Industry Conference

NCBA TV Show

Chuck Zimmerman

Next week NCBA will launch it’s first episode of Cattlemen to Cattlemen, a weekly tv show on RFD-TV. It’s set to air every Tuesday at 8:30pm and will be re-run a couple of other times. The program is going to be hosted by Susie Ross and they’ve got several regional reporters. Initial underwriting is being provided by Ft. Dodge Animal …

Ag Groups, Media

On The Farm Radio

Chuck Zimmerman

My coverage of the Cattle Industry Convention has been noticed by On The Farm Radio, Mt. Sydney, VI. Jeff Ishee and I have traded emails since he wanted to use my interview with Beef Board chairman, Jay O’Brien. I certainly granted him permission and he says it will be in tomorrow’s show which you can find here.

Media