EMD Crop Bioscience has added Carl Moberg to their marketing team. As one of EMD Crop BioScience’s North American Marketing Managers, Moberg will concentrate on areas of expansion, specifically new, foliar-applied LCO Promoter Technology and other technologies for a variety of crops. As new crop onputs are introduced, Moberg will lead marketing efforts to get the yield and plant health-enhancing …
Caterpillar Says Eat My Dust
This looks like a very creative way to engage your client and to help them generate some sales while having a lot of fun. Apparently, car dealers aren’t alone in finding creative ways to set up test drives. Now construction equipment dealers are joining the fun. Winners of the recent “Eat My Dust” Sweepstakes, sponsored by Caterpillar dealers in the …
Farmer Frank Wins First Place
Thanks to the Ag Documentation Center for bringing this to my attention. It’s a really good piece of television photojournalism. In fact, it’s the #1 award winner of the Poynter Institute 2007 The Best of Television Photojournalism. The first place winner is Jonathan Malat/KARE Minneapolis, Minn. Jonathan follows Farmer Frank who has made the move to the city but can’t …
10th World Agricultural Forum
The World Agricultural Forum for 2007 will take place next week in St. Louis. The agenda says it kicks off with a reception on Monday, May 7. They’ve got some interesting names on the program like Mariann Fischer Boel, Commissioner for Agricultural and Rural Development for the European Union. She’ll be doing the keynote address. As you might guess biofuels …
FMC Hero Dollars
We sure need some new heroes in our society today. And a good comic book to go with it. I just noticed how FMC is marketing their Hero Insecticide using a “Hero.” It looks like their Commodity Classic donation promotion went over well. As part of its ongoing “Be a Hero, Support a Hero” promotion, FMC Corporation will donate more …
AASHTO Starts Transportation Vision
Do you remember the trip I took across the United States last year with AASHTO to commemorate the Interstate Highway System’s 50 year anniversary? I do. It’s hard to forget a 2 week convoy where I got to meet and get to know some great people. AASHTO has just announced a new website called Transportation Vision. The American Association of …
New Japan Director for U. S. Wheat Associates
Mr. Wataru “Charlie” Utsunomiya will be the new Japan country director for U. S. Wheat Associates beginning June 1. I am so glad we can call him Charlie. Mr. Utsunomiya started his career as a grain trader with Japan’s Marubeni Corporation and has held various management positions with the company for 30 years. Mr. Utsunomiya is currently chairman of Columbia …
Live Earth Concert
I really don’t think you need to have a “crisis” or even a cause as an excuse to hold a bunch of concerts do you? I just noticed an announcement about Live Earth. It’s supposed to be 7 concerts on one day on 7 continents. I’m betting there will even be some good music in all this. I don’t know …
Is It The iCorn
I’m not sure they would call it the iCorn. But a phone that’s made from corn is cool. Actually this story on Mobiledia says that NEC has developed a plastic made from corn that will be used in phones and computers. NEC Corporation has developed a corn-based bioplastic that conducts heat faster than stainless steel, and it aims to mass-produce …
McCormick Gets Rodney Miller
It looks like McCormick is going to increase their marketing efforts, especially in the area of compact tractors with this announcement. McCormick International USA, a division of ARGO Tractors and part of ARGO S.p.A., based in Italy, announces the appointment of Rodney Miller as vice president of sales and marketing for new products and communication effective June 1, 2007. Miller …