NCBA Trade Show

Chuck Zimmerman

The NCBA Trade Show kicked off yesterday. There was some beef sampling going on. That was tough for this Catholic boy since it was Ash Wednesday. I could only enjoy the sites and smells. I thought it was interesting to hear from a Beef Board member who’s in the meat business say that it’s one of the most important days …

Beef

Pequea Spreads a Little Manure Love

Chuck Zimmerman

Pequea is helping prove that sometimes you’ve got to use video and in this case YouTube. Gotta love a company that’s willing to put the manure on the line in online communications and use some of the new media tools out there! I love the comments that are already being posted. Thanks to Lorena at Schubert Communications for sharing.

Agribusiness, Video

Doan’s Got an Agri-Pulse

Chuck Zimmerman

Congratulations to Stewart Doan for landing a gig with our good friend Sara Wyant. Veteran journalist and farm broadcaster Stewart Doan is joining Agri-Pulse in the new position of senior editor, further expanding the communications firm’s cutting edge coverage of farm and rural policy issues. Doan will contribute to the weekly e-newsletter and provide audio coverage for the company’s expanding …

Publication

Mac Product Placement

Chuck Zimmerman

I couldn’t let this opportunity to promote Apple Computers go by. Not getting paid for this either. Here’s a picture from the opening general session today. Nice product placement I’d say. That lit up Apple icon sure stands out. I also saw more Macs in the news center than I’ve ever seen before and Evan Slack isn’t even here yet. …

Uncategorized

Sheriff Rod Smith

Chuck Zimmerman

I knew the news center was complete when Sheriff Rod Smith, Feedstuffs, walked in. We can all rest knowing that we’re safe under his watchful eye. Yes it was an active media room today. I can only imagine that it will be even busier tomorrow. 2008 Cattle Industry Convention Photo Album

Uncategorized

Taking the Oath to Serve the Beef Board

Chuck Zimmerman

I attended my first swearing-in ceremony today of the new Beef Board members. Representing the Sec. of Agriculture was Craig Morris, USDA Deputy Administrator of AMS’ Livestock and Seed Program. Here you can see them taking the oath. I spoke with Craig prior to the swearing in and he says this is one of the highlights of his job. He …

Audio, Beef, Video

Hearing From Matthew McConaughey

Chuck Zimmerman

I’m sure there are some people here at the Cattle Industry Convention who wish Matthew McConaughey was attending but he’s not. That doesn’t mean we didn’t get to hear from him though. At the opening general session we not only got to listen to the new radio ads but also hear a message from Matthew. You can listen to Matthew’s …

Audio, Beef

AgriTalking Again

Chuck Zimmerman

Cindy saw them in Orlando and now they’re here in Reno with me. The AgriTalk boys are on the move. Here’s host Mike Adams interviewing CBB member Tom Jones, no relation to the singer, but better looking. Just so you know, I’m not getting paid to put these posts on here. It’s just out of the goodness of my heart. …

Media

Going To Classes and Sessions

Chuck Zimmerman

The Cattle Industry Convention is now in full swing. It’s a busy place here at the convention center. I sure wish the internet access was better. My AT&T card in my hotel room is much faster. Oh well. I’ve been back and forth to the Grand Sierra Resort for CBB activities and have quite a few interviews and pics to …

Uncategorized

Beef Was For Lunch

Chuck Zimmerman

I hope you enjoy our Zimfo Bytes. Helping put them together and post them on AgWired is Melissa Slagle, pictured here with Steve Barratt, CBB Collections Compliance, after a nice beef burger lunch at Johnny Rocket’s inside our hotel in Reno. Melissa works for the Cattlemen’s Beef Board as Manager of Trade Media. The staff at the restaurant asked when …

Beef