The May ZimmNews has just been published. If you are not receiving it then get yourself a free subscription. You can find the latest ZimmNews here. Here’s some of what you’ll find in this month’s ZimmNews: New Media Tip Where Have We Been Where Are We Going An AgWired MoJo I hope you like it and thank you for reading!
Blogging/Podcasting Exploding
Just in time for my presentation at the TOCA meeting tomorrow (Blogging and podcasting for profit. Sponsored by Ewing Irrigation and PBI Gordon) is this report from Universal McCann titled, “Power to the People, Social Media Tracker Wave 3.” (pdf-24MB) They’ve done this study globally 3 times now so it’s got some interesting comparative data in it. Basically folks, new …
Going To a TOCA Party
This week I’ll be attending the Turf and Ornamental Communicators Association annual meeting in Minneapolis. This will be my first experience with this group. I’m curious to find out who I’ll know there. Of course Den Gardner will be there. He also manages AAEA. The Turf and Ornamental Communicators Association (TOCA) serves communicators in the Green Industry by fostering an …
Milk Producers With Issues
At the National Association of Farm Broadcasting Washington Watch program there is a session called the Issues Forum in which ag groups make representatives available for interviews. During this session I interviewed Sarah Olson, Communications Coordinator, National Milk Producers Federation. Sarah is relatively new to NMPF and says that as they look to the future, communications will change. For example, …
American Farmland Trust Working on Farm Bill
Last week I had the pleasure to spend a couple of half day sessions doing some media production training with Jennifer Morrill at American Farmland Trust in Washington, DC. It worked out very well since I was attending the NAFB Washington Watch. At the Washington Watch Issues Forum I also got to interview AFT President, Ralph Grossi. (Jennifer took the …
Party Piggy & Ecophobia
It has been a beautiful weekend in Missouri. Time to get some herbs and vegetables planted and enjoy some relaxation. On Saturday this little piggy went to, not the market, but the party at Derry Brownfield’s cabin. Mmm, mmm, good. We had quite a crowd out there. I thought you might enjoy an editorial in Hernando Today, a Tampa, FL …
USDA Census of Ag PSA
At NAFB’s Washington Watch we all received psa’s from NASS for the 2007 Census of Agriculture. You can listen to Sec. of Ag Schafer voice one of them here: usda-census-psa.mp3 I’m curious if any radio stations or networks use these. It was my experience before getting out of farm broadcasting on air that psa’s didn’t get used much. Is it …
New Got Milk.com Website
We love the commercials and now the website is more fun too. GOT MILK?, known for its quirky, yet memorable TV commercials, has given its Web site a face lift, providing it with an online presence to match its onscreen reputation. The new www.gotmilk.com, produced by the California Milk Processor Board (CMPB), the creators of GOT MILK?, showcases an entertaining, …
My Mobile Ag Journalism Kit
Lots of people wonder about all those gadgets I’ve got in my backpack, so after inspiration from a post on Teaching Online Journalism I thought I’d share. Not everything that I travel with is pictured here but these are the basics. You can click on the photo for a larger one. Backpack: Lowepro CompuTrekker AW Phone: AT&T Blackberry Curve – …
USAIN Completes Annual Conference
It’s a sign to me of how much information is online when I keep finding organizations and websites I’ve never even heard of. I dare say I do spend a little bit of time in the Google world. Here’s one called the United States Agricultural Information Network (USAIN). They just finished up their annual meeting which this year had the …