Elaine Shein New Associate Managing Editor for DTN

Chuck Zimmerman

Congratulations to Elaine Shein for her new position with DTN. Shein will be responsible for editing DTN feature articles and series as well as providing oversight on special projects. Shein will bring additional depth and leadership to DTN’s leading news and market coverage. Prior to joining DTN, Shein spent two decades covering agriculture in the United States and Canada. Most …

Media

Boehringer Ingelheim Swine Health Seminar Slideshow

Chuck Zimmerman

I’ve been learning new things about Flickr today. For example, they now supply an embed code for a slideshow of a set. Let’s take this one from the Boehringer Ingelheim Swine Health Seminar. Now this is cool!

Boehringer Ingelheim

Barry Engle has Local New Holland Roots

Chuck Zimmerman

I just thought I’d share an example of the AgWired search engine magnificence. I did a post late yesterday about Barry Engle being named as the new head of New Holland Ag. A few minutes ago I did a Google key word search for Barry Engle, New Holland and that post is second below a Bloomberg link. My Twitter post …

Agribusiness, New Holland

Printing Potato Goodness

Chuck Zimmerman

The U.S. Potato Board has launched a little bit of spud goodness in a national print campaign. The U.S. Potato Board launched a national print advertising campaign today as part of its continued effort to educate consumers about the nutritional benefits of potatoes. “Peel Back the Truth” inquisitively tackles potato nutrition myths and quickly reveals, with the swoop of a …

Advertising, Ag Groups

Farm Progress Show Headlines

Chuck Zimmerman

How many of you are getting ready for Farm Progress Show? The media is geting an early look right now. I can’t make it but am hoping someone will send me an interesting photo to post. I’m looking at my in box of Farm Progress invites and releases. It’s growing fast! Here’s some of the headlines: 130 million acres of …

Uncategorized

Elanco Purchases Posilac From Monsanto

Chuck Zimmerman

Here’s an interesting announcement. Elanco has signed an agreement to buy the worldwide rights to Posilac from Monsanto. The deal includes the product’s supporting operations. I hope they have good luck with it. There sure are a lot of activists against it. I don’t think they’ve got any scientific basis for their fears but sometimes perception is reality. I sure …

Agribusiness, Animal Health, Dairy, Elanco

More People Going Online For News

Chuck Zimmerman

The PEW Research Center for the People and the Press has a new survey report out titled, “Key News Audiences Now Blend Online and Traditional Sources, Audience Segments in a Changing News Environment.” It’s a very interesting read if you’re involved in the media at any level (journalist, public relations, advertising, etc.). I thought this graphic was particularly interesting. There’s …

Internet

Barry Engle New President/CEO New Holland Ag

Chuck Zimmerman

New Holland Agriculture has a new President and CEO. He’s Barry Engle. He starts his job on September 8. That’s the position that was assumed on an interim basis a year ago by CNH President and Chief Executive Officer Harold Boyanovsky. “Barry Engle has extensive international management experience and an impressive record of results. We are pleased to welcome him,” …

Agribusiness, New Holland, Tractor

Company Adoption of New Media

Chuck Zimmerman

New media, social media, whatever. On August 6, I participated in the first Aggie Lance Social Media Tele-Seminar. Besides company President, Mark Jewell, I was joined by John Blue, Truffle Media Networks and Liza Markle, National FFA. We had a lively discussion, talking about using new media in agricultural communications, including why you should be doing it now. You can …

Podcasts