Take a look at this interesting document from USDA, “Rural Boradband At A Glance 2009 Edition.” It points out how fast farmers are adopting the use of the internet for business purposes and clearly outlines the challenges many areas of the country still have in getting broadband access. It has a number of interesting graphs like the following one comparing …
Ketchum Has Director of Online Relationships and Reputation
Ketchum has created a new position called director of online relationships and reputation for their Food and Nutrition Practice. Filling that role will be Tom Barritt. Good idea. It will be interesting to see how they manage this. Tom says that food is “emotional and evocative and perfectly suited to social media.” So is agriculture in general and greater use …
Social Media Explained in 1 Minute 12 Seconds
For those wondering what social media is all about here’s a cute little video clip that pretty much sums it up. From Britopian.com via Micro Persuasion.
Sights and Sounds of the Dixie Deer Classic
I don’t know if you’ve ever been to a hunting show but even though I’m a hunter I haven’t until last week at the Dixie Deer Classic. This was a pretty cool event and I didn’t buy too much stuff. So if you’d like to get a feel for it I put together a string of video clips from this …
NCBA Launches Robust Spring Membership Drive
I’m not sure what a “robust” membership drive is but NCBA has launched one. I’m passing this along because one of my Tweeple (http://twitter.com/jaegermaister) sent it to me saying that ” . . . one of our tactics is to use social networking to help spread the word and hopefully touch a lot of potential members that we normally would …
Fastline Promotes Joe McWilliams To President
Fastline Publications has promoted Joe McWilliams from VP, Sales and Marketing to President. The former President and founder of Fastline Publications, Bill Howard, will continue his role as CEO of the company. McWilliams began his career at Fastline as a National Sales Manager in the farm and truck divisions. He has been with the company for 13 years. “This promotion …
Social Networking and Blogs Beat Out Personal Email
In advance of the upcoming NAMA convention and our breakout session on social networking, this Nielsen Online report (pdf) is very timely and interesting. Now visited by over two-thirds (67 percent) of the global* online population, “Member Communities,” which includes both social networks and blogs, has become the fourth most popular online category – ahead of personal email. It is …
Portcasting and Platform Independent Media Consumption
Thanks to a heads up from the Association for Downloadable Media I read a great article by Jim Meskauskas, iMedia Connection. He writes about media planning and buying and this one is titled, “Your outdated planning process and how to fix it.” He gets right to the point in the subtitle: The way audiences use media has changed, but agencies’ …
Accelerate Your Beans In 2009
Besides the new Genuity brand, Monsanto was also promoting other brands at Commodity Classic. One such brand is Acceleron, a seed treatment system. I’m sure there are still people who aren’t quite sure just what Acceleron is. To help explain it, I spoke with Tom Schaefer. He says they launched the product line last fall. They had in-field plots out …
Recommended Reading – WWGD?
After just getting home I saw that my copy of the Jeff Jarvis book, “What Would Google Do?” has arrived. I highly recommend reading this book and I’ll probably do an occasional post about something I find in it. For starters, on the first page: The mass market is dead, replaced by the mass of niches. Boy, how hard is …