Fastline Publications has promoted Joe McWilliams from VP, Sales and Marketing to President. The former President and founder of Fastline Publications, Bill Howard, will continue his role as CEO of the company. McWilliams began his career at Fastline as a National Sales Manager in the farm and truck divisions. He has been with the company for 13 years. “This promotion …
Social Networking and Blogs Beat Out Personal Email
In advance of the upcoming NAMA convention and our breakout session on social networking, this Nielsen Online report (pdf) is very timely and interesting. Now visited by over two-thirds (67 percent) of the global* online population, “Member Communities,” which includes both social networks and blogs, has become the fourth most popular online category – ahead of personal email. It is …
Portcasting and Platform Independent Media Consumption
Thanks to a heads up from the Association for Downloadable Media I read a great article by Jim Meskauskas, iMedia Connection. He writes about media planning and buying and this one is titled, “Your outdated planning process and how to fix it.” He gets right to the point in the subtitle: The way audiences use media has changed, but agencies’ …
Accelerate Your Beans In 2009
Besides the new Genuity brand, Monsanto was also promoting other brands at Commodity Classic. One such brand is Acceleron, a seed treatment system. I’m sure there are still people who aren’t quite sure just what Acceleron is. To help explain it, I spoke with Tom Schaefer. He says they launched the product line last fall. They had in-field plots out …
Recommended Reading – WWGD?
After just getting home I saw that my copy of the Jeff Jarvis book, “What Would Google Do?” has arrived. I highly recommend reading this book and I’ll probably do an occasional post about something I find in it. For starters, on the first page: The mass market is dead, replaced by the mass of niches. Boy, how hard is …
Dixie Deer Classic Wrapup
The Dixie Deer Classic will end tomorrow but I won’t be here. I finished up my work with the Drive Green Tractor Utility Show this afternoon. It wasn’t all hard work though and I had time to wander around. Today they had a flea market on the grounds that was huge. Apparently it’s every Saturday on the North Carolina State …
It’s A Convention For Hunters And Outdoorsmen
He says he’s grown old with the Dixie Deer Classic. But Bruce Blackwell, General Manager, doesn’t look old to me. I caught up with him relaxing on a golf cart this afternoon. I made him get up for a picture though. He says the show started in 1981. He says the easiest way to describe the show is, “a great …
Deer Classic Media Room
Here’s another case of the shooter getting shot. And I don’t mean Deer or Deere. I’ve been on and off the computer today here at the Dixie Deer Classic and loving the free open wireless internet access. There’s no formal media room but since I’m working for the Drive Green Utility Tractor Show today and tomorrow, I had no problem …
The Deer Measurer
I don’t know is he’s really called the Deer Measurer but he is one and he says, “Have tape measure, Will travel.” He’s Dave Boland and he’s an official measurer for Pope & Young, Boone & Crockett, Long Hunter Society and the North American Shed Hunters Club. He explained the process for coming up with the measurement to score deer …
Pork Forum Media Room Benefits
I didn’t know that media room services were already changing. Apparently at Pork Forum you now get a neck rub while you’re slaving over your computer. Andy Vance, ABN Radio, seems to like the new treatment he’s getting from Cindy Cunningham, National Pork Board. Here’s a little information about this year’s program. We’ve chosen for our theme this year: “Principles, …