Beef Board Leadership Kicks Off Summer Work

Chuck Zimmerman

The leadership for the Cattlemen’s Beef Board kicked off their meetings with the Executive Committee this morning. Leading the way is Acting Chairman Wesley Grau (center). I spoke to him before things got started. He says they’ll be working on industry solutions and “settling some of the dust that’s been stirred up the last few years and we’re basically changing …

Ag Groups, Audio, Cattle Industry Conference

Shining Boots at Cattle Industry Summer Conference

Chuck Zimmerman

A cattle industry conference of any kind is a great place for a shoeshine expert to find work. Lisa Crawford, Solefully Yours, loves her cowboys and has been shining shoes and boots for 30 years! Lisa took care of my shoes earlier this morning. I think the last time I saw Lisa was at a Missouri Cattlemen’s convention. She does …

Audio, Cattle Industry Conference, NCBA

Preview of Cattle Industry Summer Conference

Chuck Zimmerman

The officers of the National Cattlemen’s Beef Association got casual this afternoon at the Cattle Industry Summer Conference. Here they are with Presidential Candidate Herman Cain who will be our opening general session keynote speaker tomorrow. I spoke with Bill Donald, President, NCBA, to get a preview of this year’s conference. He’s the one with a hat. Bill says this …

Ag Groups, Audio, Cattle Industry Conference, NCBA

cropNAtion A Virtual Coffeeshop For Farmers

Chuck Zimmerman

GROWMARK announced their sponsorship today of a new online location for farmers called cropNAtion. You can create a free account and be in on the start of a new social network for farmers. I’m sure they’re looking for feedback. Today’s farmers and ranchers are so busy increasing their productivity to meet the needs of a growing world that they don’t …

GROWMARK, Social Networking

Integrating Social Media Into Your Marketing Efforts

Chuck Zimmerman

Measuring the return on investment of social media is a big challenge. We deal with the question of “how to” all the time. More importantly though is answering the question of what your goal is with social media. This topic was on the agenda at the Agricultural Media Summit. I spoke with Shelly Kramer, V3 Integrated Marketing, an integrated marketing …

Ag Media Summit, Audio, Social Networking, ZimmCast

Cattle Industry Summer Conference

Chuck Zimmerman

The next stop on the agriblogging highway for me is the Cattle Industry Summer Conference. I’ll be Beef Board Blogging once again for the Cattlemen’s Beef Board. With me in Kissimmee, FL will be Joanna Schroeder who will be focusing on the activities of the National Cattlemen’s Beef Association. We sure appreciate their support. If you are wondering what happens …

Cattle Industry Conference, NCBA

Case IH Web Press Room

Chuck Zimmerman

During InfoExpo at the Ag Media Summit I visited with Case IH to learn what’s new. I spoke with Kristina Hopkins. Kristina says that they are promoting their Web Press Room to ag media. It’s where you can find news releases as well as video, images and a media kit. So ag journalists make sure you bookmark this website. You …

Ag Media Summit, Agribusiness, Audio, Case IH

Ag Media Summit Professional Development

Chuck Zimmerman

The Ag Media Summit is all about professional improvement for both students and professionals. I wish I could have interviewed all of our session leaders but that’s not possible for one agriblogger. However, I did get some interviews conducted. One of our presenters was Brandon Souza, AdFarm. He spoke to students about finding the best fit for your first job. …

Ag Media Summit, Audio

Beta Testing AgHaven

Chuck Zimmerman

Have you ever been a beta tester? Beta testers are vital so a company gets real user feedback. That’s the mode AgHaven has been in. I met AgHaven beta tester Phil White during the Ag Media Summit. Phil is a reporter at KFDI in Wichita, KS. So far he says AgHaven has come a long way and is becoming a …

Ag Media Summit, Audio

BASF Talks What’s New at Ag Media Summit

Chuck Zimmerman

Meet three of my amigos from the Ag Media Summit. This is the BASF team that greeted us, prepared to talk “what’s new.” They are (l-r) Nick Fassler, Dr. Scott Walker and Dr. Dan Westberg. I spoke to each of them and thank BASF for sponsoring my coverage of this year’s event. Let’s start with Nick Fassler, Technical Market Manager, …

Ag Media Summit, Audio, BASF