The National Agri-Marketing Association announces the keynote speaker for the fall conference and registration is now open. Steven Schussler, founder of RainForest Cafe, will be hosting the Opening General Session. Steven Schussler is a master at multi-tasking as the World’s Premiere Branding Expert, Consultant, Entrepreneur, Restaurateur and creator of Rainforest Cafe®, Teacher, Motivational Speaker and National Best-selling Author of “It’s …
Gateway NAMA Boot Camp Scholarship
Hello young agrimarkeing professionals. Want to get a leg up on your career and network with some of the best and brightest? Check out Gateway NAMA’s Boot Camp scholarship. Gateway NAMA is a large supporter of young professionals, helping them gain knowledge and achieve experience within the agri-marketing industry to strengthen their career path. The annual NAMA Boot Camp is …
Like Prima Tech and Share To Win Boots
If it ever rains again in Iowa you might need a good pair of boots for the Farm Progress Show coming up. I learned the hard way to bring ’em with me. Here’s a chance to win a free pair. Just like Prima Tech on their Facebook page and share. To celebrate the launch of our new boots we are …
International FarmSight
Attendees at the International Conference on Precision Agriculture got the full overview of the John Deere FarmSight strategy from Mark Stelford who does Solutions Marketing in the Intelligent Solutions Group. I visited with Mark afterward. Mark says that when you look at some of the megatrends in agriculture and outside the industry like demand for food, fiber and fuel between …
Checking Soil is Dusty Work
Getting down and dirty during the Indian Creek Watershed Project Field Tour is Roger Windhorn, Illinois NRCS State Office. You can watch his presentation in the video below. Roger had a tough job since it is dry and hot in Illinois and as you’ll see in his presentation, there’s a big lack of moisture even down past four feet in …
Growing Options for Nutrient Management
Keynote speaker Dr. Newell Kitchen, USDA-ARS, had a unique title to his presentation, “From Poking Holes to Precision Sensing: Options Growing for Nutrient Management.” He wanted to be clear that the options available to farmers today for managing nutrients are growing. He started out with a historical perspective on what has taken place in this area in recent years. One …
Remote Sensing Still Developing
The first of the two keynote speakers at the International Conference on Precision Agriculture is Dr. David Mulla, University of Minnesota. Dr. Mulla is a past chair of the conference btw. His topic was “Key Advances and Remaining Knowledge Gaps in Remote Sensing for Precision Agriculture.” So he talked about what we know and what we don’t know. It’s clear …
11th International Conference on Precision Agriculture
There are precision agriculture enthusiasts from 45 countries attending the 11th International Conference on Precision Agriculture. This conference is held every two years and is taking place in Indianapolis, IN. To learn about what’s new for this year’s conference I spoke with Dr. Rajiv Khosla, Colorado State University, who is the President of the International Society of Precision Agriculture (ISPA), …
Go Bold With Butter
Are you bold enough to go with butter? “Go Bold With Butter” is a social media campaign of the American Butter Institute. Here’s how it’s doing. Note the results correlation between increased content on their blog and “fostering increased butter usage.” How about that blogging thing! ABI’s social media campaign “Go Bold With Butter” was launched on March 19th, just …
FMC Stand & Be Heard Singing Contest Update
During the FMC Anthem Field Plot Tour this week I spoke with Rick Ekins, Product Manager, to get an update on the FMC Anthem Stand & Be Heard Singing Contest. There are only two days left to enter the contest. Rick is seen while we were out in the field during the demonstration portion of the tour. I think we …