COTTON USA shows that everyone loves cotton in its new global advertising campaign. This year’s campaign has the slogan “I Love My Cotton” and cast five individuals from different corners of the globe, wearing cotton in different ways. “These portraits reflect the authenticity and passion unique to COTTON USA: the singular mark that symbolizes purity of fiber, quality of fabric …
AAEA/LPC Midwest Regional Workshop
It’s that time. Registration time if you’re interested in a little journalistic professional development. 2015 Midwest Regional Workshop Register by April 27 for the joint AAEA / Livestock Publications Council workshop in Omaha, Neb., May 4-5, 2015 ($80 for members, $100 for nonmembers). Hotel reservation deadline is April 10 at the Embassy Suites Omaha-Downtown/Old Market ($129/night). The workshop starts with …
Ask the AgriBlogger
Ever since entering the online publishing business with a blog back in 2004 and then figuring out what social media channels were all about I have been frequently asked questions everywhere I go. These micro-consulting sessions have utilized a lot of my time over these years. But I’m always happy to help someone better understand the tools of the trade. …
Trapped!
A few weeks ago, the Lion’s Club held their annual Holbrook auction. It was a HUGE gathering with thousands of items for auction ranging from cattle panels to coins to furniture. About any treasure you wanted to find could be found there. I’ve been to auctions before but never bid on anything. When the festivities began at 9:30, I put …
Propane Program Pays Off for Growers
The Propane Farm Incentive Program paid off for participants last year, according to the Propane Education and Research Council (PERC). PERC reports that participants of the program, which provides up to $5,000 toward the purchase of new propane-powered irrigation engines, reduced their per hour energy costs by more than 40 percent in 2014 compared with their previously owned diesel-fueled irrigation …
Zimfo Bytes
The U.S. Department of Agriculture’s Foreign Agricultural Service announced that it is accepting applications for fiscal year 2016 funding for five export market development programs. Mark your calendars for the 17th Annual Southern Peanut Growers Conference, July 23-25, 2015, at Callaway Gardens, Pine Mountain, Georgia. As of April 1, Valent U.S.A. Corporation became the exclusive provider of the MGK crop …
USDA Official on the Road for Trade
USDA officials have been on the road this year meeting with agricultural stakeholders around the country to talk about the importance of Trade Promotion Authority for the president in expanding international markets for U.S. products. USDA Deputy Under Secretary for Farm and Foreign Agricultural Services Alexis Taylor was in California a few weeks ago and today she was in Florida. …
Hoverson Elected to Lead United States Potato Board
Carl Hoverson of Larimore, ND, was elected Chairman of the United States Potato Board (USPB) March 12, 2015, at the organization’s 43rd Annual Meeting in Colorado Springs, CO. In 2014, he served as a Co-Chairman of the USPB International Marketing Committee. He previously served two years on the USPB Domestic Marketing Administrative Committee. Hoverson has been growing Russet Burbank potatoes …
Agri-Marketing Conference Preview
In just a week agricultural marketers and students from around the country will be gathering in Kansas City, MO for the 2015 Agri-Marketing Conference. The ZimmComm team of Cindy, Jamie and Taylor and myself will be there bringing you all the play by play action. I spoke with the Chair of this year’s conference, Christine Hart-Nieland, Brighton Agency, about what …
Alltech Young Scientist Competition Narrowed to Eight
Eight finalists will move on to the next level in the 10th annual Alltech Young Scientist program, the largest global university contest of its kind that rewards scientific genius and experimental application in agri-science. A panel of agriculture industry leaders selected four undergraduate students and four graduate students from more than 8,800 registrants for the 2014-2015 term. Students were challenged …