New on Agri-Pulse this week:

Shirley Bloomfield, the CEO of the NTCA – Rural Broadband Association says rural customers want the same speed, clarity and quality of service as other Americans, but her members face several challenges delivering 21st Century technology, in part because wireless still needs a wired network. Her association is working with farm groups and others on a new Smart Rural Community Initiative to help boost education, telemedicine and economic development in rural areas. She also explains how failure to pass a farm bill impacts rural America and telecommunications firms who rely on USDA rural development programs.

Listen to the Agri-Pulse Open Mic interview with Shirley Bloomfield here.