Barriers to Using Precision Ag

Melissa Sandfort

Insights WeeklyHave you seen Joe Neighbor in town at the local precision ag dealer, asking questions, smiling and nodding his head, followed by a hand-shake … then a month or so later, in the cab of his tractor multi-tasking on different screens while talking on his smart phone? Did you wonder how he knew what questions to ask regarding what was best for his operation and better yet, how he ever got started?

Well, Ag Leader Technology has been in the precision ag field for more than 20 years and would like to address a few of these common adoption hurdles.

Obstacle #1: COST
Up front, precision ag might feel like a large chunk of change. There’s the investment cost of the equipment, the time involved for you to learn how to use the equipment, and the time it will take to see your return on investment.

Time is of the essence, especially during busy planting and harvest seasons. Talk to your Ag Leader dealer today about what’s right for you. They offer the complete package of precision farming tools, allowing you to get started with technology based on your comfort level and your needs.

They also have a leasing program that might be right for you.

Obstacle #2: User-Friendly?
Do you feel like there’s a steep learning curve in using precision agriculture or that precision ag equipment and software are not “user-friendly”? Or, is it overwhelming to think of how to manipulate the data for your own use?

Whether the data is from planting, fertilizing, spraying, harvest or guidance, SMS software from Ag Leader can house all of the data and organize it for easy access. And, Ag Leader has online and over-the-phone customer support, tutorials and training to help you learn how to use all the data once it’s collected. The examples of how data has shown value by increasing yields are virtually endless.

Obstacle #3: Training & Troubleshooting
We admit it – it’s hard to keep up with rapidly changing technology. And, you may believe it’s a big draw on your pocketbook to bring hired hands or aging farm owners up to speed on the equipment. But, given the payoff at the end of the season, training is essential to using precision ag technologies to their fullest extent.

And when it comes to troubleshooting, even this planting season when you’re in the cab in the middle of the field, Ag Leader can troubleshoot your equipment: there are software and hardware support specialists on hand to help guide you through the process.

Obstacle #4: A Comparison
Sometimes it helps to have a side-by-side comparison of precision ag equipment. Talk to your Ag Leader dealer to take a look at what’s available and what the benefits are as well as costs associated with each. And remember that Ag Leader equipment is color-blind, meaning it works with most brands of equipment you might have.

So, it seems there are many obstacles to adopting precision ag methods, but here’s the bottom line: do your research, talk with a trusted Ag Leader dealer and consider all the benefits. So what’s stopping you?

Become a fan of Ag Leader on Facebook today, and get the latest precision ag videos on the YouTube channel. For more information about Ag Leader products and services, or to visit the blog site, go to www.agleader.com.

Ag Leader, Agribusiness