After surviving an evening of entertainment with Jerrod Niemann (photos in album) the agricultural journalists gathered here in Kissimmee for the 8th annual Bayer CropScience Ag Issues Forum are up and at ’em for round two.
I spoke with Beth Roden, Bayer CropScience Director of Communications, to find out about the history of the event and how it is going. Beth says that the Ag Issues Forum was started “as a way to connect with agricultural based media and dialogue around topics that are impacting the industry.” It’s an invitation only ag media event at which Bayer brings in thought leaders in the industry as well as within Bayer itself. Beth says the post event surveys have shown that the ag media participating not only enjoy the forum but really find useful, relevant, information to use in their publications and broadcasts.
You can listen to my interview with Beth here: Interview on new Beth Roden