The National Cattlemen’s Beef Association and the Beef Checkoff have partnered with Merck Animal Health to launch new online retail-training program for Better Beef Sales. The need for more training of meat-counter employees became evident after Merck Animal Health conducted a series of consumer panels that revealed consumers identify the staff behind the counter as experts. “The consumer that goes …
NCBA Hoping for Permanent Dust Fix
Agriculture won a few battles in the dust-up over farm dust regulation last year, but it remains to be seen who will win the war. Farm dust regulation ranks high on the list of policy priorities for the National Cattlemen’s Beef Association in 2012, with the goal of getting the Farm Dust Regulation Prevention Act that was introduced last year …
Previewing Beef Board Activities
To get a look at the work of the Beef Board during the 2012 Cattle Industry Convention I spoke with Polly Ruhland, CEO. Once again I’m the Beef Board Blogger and will be mostly posting on the CBB MyBeefCheckoffMeeting.com blog, something I’ve been doing since January of 2006! Polly says there are two main governance issues being dealt with by …
Cattle Industry Conference Coverage
Hello from the 2012 Cattle Industry Convention. The ZimmComm team is on location. Thanks to Merial once again for sponsoring our great media room. Cindy and I are situated and comfortable as we shoot photos and collect interviews to share during coming days. I hope you enjoy it! 2012 Cattle Industry Convention Photo Album
Gaylord Opryland Removes HSUS Video Plug
This was a very surprising sight to Cattle Industry Convention attendees when they checked in to the Gaylord Opryland Hotel. It’s an image promoting the Humane Society of the United States, an organization very antagonistic to farming and animal agriculture in general. It has created quite a buzz on the floor. I have a feeling that it has something to …
We Need More Clean and Renewable Energy
In our latest ZimmPoll we asked the question, “Do you agree with President Obama’s call for more clean (renewable) energy?” Overwhelmingly, the answer was Yes at 74%, however, there were 24% saying no. Feel free to comment on the reason for your choice. Our new ZimmPoll is now live and asks the question, “What do you think about the proposed …
Zimfo Bytes
Merck Animal Health announced that it intends to centralize certain functions at the existing Merck Campus in Summit, New Jersey. The Federal Farm Credit Banks Funding Corporation launched a new website. DuPont and OligoCo have entered into a collaboration to develop new technology that could enable the intense use of synthetic biology to help feed a growing global population. The …