Here at ZimmComm we’re all about creating an army of agvocates. That’s why we support efforts like this one from the National Corn Growers Association with support from Pioneer Hi-Bred.

Starting in January 2011, NCGA will launch a series of hour-long social media training webinars sponsored by Pioneer for farmers. Each month, NCGA members, state corn association staff and others interested in using the Internet to promote today’s farming will take part in live online presentations that will focus on how growers can benefit personally and professionally using various social networking mediums.

In addition to covering the mechanics of utilizing social media, webinar curriculum will include strategies for goal-based outreach, developing content for conversations and becoming an online ambassador of the corn industry. The goal of the program is to grow the enthusiasm and activity of corn farmers who will use social networking as a useful tool to connect and educate policy makers, regulators and the general public.