I found out what’s new at BCS Communications at their recent holiday open house party. This is an episode in my series with the leadership of agricultural marketing and communications agencies.

Pictured are the principals, (l-r) Kelly Schwalbe, Leigh Ann Cleaver and Illinois Blaisdel. It was hard to drag them away from friends and clients but we found a place. Part of their story is the fact that they’ve expanded their office space significantly this year as well as their staff. As Illinois says it, it has been a year of finding the “right people” to add to the staff. He says they “hire on character.” (Which explains why they just hired our good friend Sally Behringer – she is definitely a character!) Also important to the interview and for those who attended the party you’ll know what I mean, they have a much larger new snow globe. You can ask them personally what that means exactly.

In our interview you’ll hear how they describe their agency and what they think sets them apart from others. ZimmCast 285 - BCS Communications

This week’s program ends with some music from Music Alley. It’s called “My Baby Likes To Eat” by Alec Berlin.

Thanks to our ZimmCast sponsors, Novus International, and Leica Geosytems for their support.

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