Two new professional development initiatives will take place in conjunction with the 2011 International Federation of Agricultural Journalists Congress in Canada.
IFAJ-Pioneer Hi-bred International Master Class
Pioneer Hi-Bred, a DuPont business, is supporting a pilot project called the IFAJ-Pioneer Hi-Bred Master Class. This program will bring a group of journalists from developing countries to a two-day journalism and leadership workshop prior to the congress.
The workshop will focus on journalistic training, global agriculture and communications trends. Journalists will have a chance to share ideas with colleagues, and network with professionals from around the world. Master Class participants will be selected from Asia, Africa, Latin America and Eastern Europe.
The project will be based on a workshop with developing-country journalists initiated at the 2010 Belgium Congress, which was managed by AgriTerra, a Dutch-based agri-development agency. AgriTerra will help coordinate the master class program in Canada, owing to its experience in networking with journalists from underdeveloped countries.
IFAJ-Alltech Young Leaders in Agricultural Journalism Expansion
Alltech will expand its sponsorship of the successful IFAJ-Alltech Young Leaders in Agricultural Journalism award to include a Boot Camp workshop. This activity will provide select young journalists with expert training and feedback through on-site writing or broadcasting assignments and further develop their leadership skills through formal in-class training.
As a part of their learning experience, award winners will write or record spot news three times during the duration of the congress. Their stories will be made available to the general media and posted on the IFAJ website. Mentors will be assigned to the young leaders to work with them throughout the congress and guide them through their program, which was developed with stimulus and input from IFAJ member Branko Vrabec of Slovenia.
Conceived at the IFAJ 2005 meeting in Switzerland by Alltech and federation officials, the young leaders award has brought budding journalists to Japan, Austria and the US.