There are people from universities as well as fertilizer companies attending the Enhanced Efficiency Fertilizer Conference. These are the guys from The Scotts Company. I spoke with two of them on a break today. They’re Karl Shrom, Specialty Ag Marketing Manager and Keith Santner, Technical Services Manager. They both work in Scotts Professional Business Group. Many people are familiar with their consumer division and products like Turf Builder. These guys work on the ag side with products that are targeted to specialty markets like strawberries in California.

Scotts is a company that is a world leader in producing controlled release fertilizers which fall into the overall category of enhanced efficiency fertilizers. Karl says these products allow producers better efficiency while becoming more environmentally friendly and also providing economic benefits. Keith says that our natural resources are not limitless so more efficient fertilizer is an important technical advancement for crop production. You’ll hear them echo comments I’ve heard several times today that EEF’s are a growing category of the fertilizer business.

You can listen to my interview with Karl and Keith below.

Enhanced Efficiency Fertilizer Conference Photo Album

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