Novus was hoping to make this big announcement at the recent Cattle Industry Convention in San Antonio, but sometimes the legal wheels slow down the process a bit. But this new deal means an expanded commitment for Novus to the livestock industry worldwide, especially for cattle.
Novus International has finalized the acquisition of the Animal Nutrition Division of Albion Laboratories in Clearfield, Utah.
Products from the acquisition, including the MAAC (R) chelated trace mineral product line, will align with Novus’s MINTREX® and GLYTREX® chelated trace mineral products and further expand Novus’s mineral technology. This acquisition will enable Novus to offer a broader range of products to address the needs of different customers in different parts of the world to support their livestock operations.
Since its establishment in 1956, Albion has been an innovator in mineral chelate nutrition. Albion manufactures highly bioavailable, research based, nutritional chelated trace mineral forms and has a long-standing customer base in both the beef and dairy markets.
Geographically, Albion is primarily present in the animal organic trace mineral industry in the U.S., Europe, Canada, the Middle East and Japan. The combined geographic and market presence will provide Novus the opportunity to offer new customers a wider range of health and nutritional products, programs and solutions.