The Beef Checkoff is getting social online. In case you aren’t following here’s the appropriate links:

MyBeefCheckoff Facebook
MyBeefCheckoff Twitter
MyBeefCheckoff YouTube
MyBeefCheckoff Blog

Here’s why the Beef Checkoff is getting social:

Studies show that Internet usage among farmers and ranchers is increasing; cell phones are no longer just used to call home before supper; and, producers are staying connected to industry information via social networking sites. This provided an excellent opportunity for the checkoff to deliver important messages about how producer dollars are being invested.