The red-shirted Beef Ambassadors have been wandering the halls here at the Summer Conference. I spoke with two of them this morning, Leticia Varelas, NM (L) and Jennifer Rassler, PA. They wanted to make sure I pointed people to their blog: Raising The Steaks. I hope you’ll take some time to see what these ambassadors of the industry are doing.
In my interview they each talk about projects they’ve been involved with like:
Summer Photo Contest: So, our mission for you is to capture those little moments of you washing your animal, leading him around, or how well you take care of them. Let your photo show how your involvement with the beef cattle production project really encourages you to be aware of animal welfare. So what we want from you is your best photo. Send it in to us at our email, which is raisingthesteaks@gmail.com. Feel free to include a caption about your picture. The contest deadline is October 1st, so you’re sure to have the perfect moment for a picture. Be sure to include an email adress where we can contact you. Photos will be judged, and a winner notified. Check back for more details as we get this contest rolling.
Penn State Blood Drive: Jennifer says they held a blood drive that had the slogan, “Beef, It’s What’s For Donors.” They fed donors hamburgers and gave them t-shirts too. She says it was the biggest blood drive they’ve ever held.
YouTube Videos: Both of these ambassadors produced YouTube videos for Earth Day to showcase the positive things farmers do for the environment. You can find Leticia’s video here and Jennifer’s video here.
Listen to my interview with Leticia and Jennifer here: cisc-08-beef-ambassadors.mp3