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Rhea + Kaiser Turns 30

Chuck Zimmerman

Rhea & KaiserRhea + Kaiser are turning 30 today. Happy Anniversary Steve and Van.

Rhea + Kaiser Marketing Communications is celebrating its 30th anniversary today. Since Steve Rhea and Van Kaiser co-founded the company in 1978, the business has grown from a six-person advertising agency into a full-service, integrated marketing communications agency with more than 110 employees.

“Van and I saw the opportunity to create and manage an independent agency specializing in agriculture, but we had no idea where this business might take us,” said Rhea, president and CEO. “We’re proud of our accomplishments and grateful to our employees and clients who have become our allies along the way.”

Rhea + Kaiser has greatly expanded its client base over the past three decades. Once known solely for its leading portfolio of agricultural clients, the agency now boasts expertise within the Industrial Equipment, Human Healthcare, Consumer Home & Garden and Public Safety segments.

Rhea + Kaiser recently announced a new brand identity, built around the theme of “Uncommon Sense.” Two years ago, the agency attained membership in Worldwide Partners, the world’s largest network of independent marketing services firms, which facilitated a rapid expansion into global markets on behalf of clients including Caterpillar, Fu Sheng and Underwriters Laboratories.

“Communications as a whole — and, therefore, our clients’ needs — has evolved over the past 30 years,” said Kaiser, executive vice president and creative director. “This anniversary represents an opportunity to continue to be driven, disciplined and curious. We’ll continue to ask questions, challenge assumptions and help our clients achieve their goals well into the future.”

Rhea + Kaiser employees will celebrate the anniversary at an off-site reception this afternoon, followed by a retrospective of agency accomplishments by Steve Rhea and Van Kaiser.

“The greatest reward has been assembling a team of professionals whose dedication to and passion for client service surpasses any expectation we had early on,” Rhea added. “That said, we could never be the agency we are today without the clients who have believed in us and who have asked us to help guide their marketing communications efforts.”

Agencies