Osborn & Barr just announced some staff additions and changes. Here you go.
Osborn & Barr Canada has announced the creation of a new position, Managing Director, and has hired Melain LaBelle for this role. A specialist in the field of marketing communications, LaBelle has held senior account management positions with Canadian and International marketing communication firms for over 20 years. Prior to founding her own boutique pr agency, she was senior vice-president, public relations, with a major Toronto marketing firm, where she developed and managed an Agri-business division.
In addition to her professional experience in the Agri-business industry, LaBelle has a personal farming background as part-owner/operator of a large family-owned Manitoba and Ontario-based beef cow/calf operation for more than 10 years. “We are happy to have Melain on-board and believe her public relations and entrepreneurial background will lend itself well to our client base in Canada,” said Joe Osborn, President, Osborn & Barr Communications.
With over 24 years of professional agricultural business experience, Ron Taylor brings an exceptional mix of marketing, sales and technical abilities to the Osborn & Barr Canada team, as Vice President, Director of Business Development Canada. Ron’s expertise in crop protection, seed and biotechnology stems from many years in a marketing management role for such global companies as BASF and Monsanto. This, coupled with his experience as Director, Agricultural Strategic Planning for a premier Canadian Agri-business based marketing communication agency, provides Osborn & Barr Canada clients with the best of both sides of the business.
Osborn & Barr Canada has named Doreen McFarlan to Account Director. In this role, she will serve as director of client services, overseeing the account management of Osborn & Barr’s Canadian clients serviced from the Guelph and Winnipeg offices. Formerly Account Supervisor, McFarlan has a proven track record of exceptional client service for accounts such as Monsanto – Canada and US, and Intervet during her three years with the agency. Before joining the agency, McFarlan held various account management positions for some of Canada’s most prominent Agri-business agencies, and brings over 10 years of experience in agency client service to her new role.