Freebairn Agency For MANA

Chuck Zimmerman

MANAIt’s good to see the Freebairn name again in my inbox. They just received a new client for their services – Makhteshim Agan of North America Inc.

MANA, based in Raleigh, N.C., is the North American subsidiary of Makhteshim Agan Industries, Ltd., the world’s leading provider of generic crop protection products. MANA currently offers over 45 branded insecticides, fungicides, herbicides, plant growth regulators and harvest aids to improve the bottom line of agriculture production.

Freebairn & Co. will assist MANA with development of advertising, public relations and interactive programs to support product use across the agricultural areas of the U.S. “Following a lengthy search, we were ultimately impressed with the Freebairn team’s experience in agriculture, their range of services and the agency’s broad involvement with global marketers similar to us,” explains Troy Bettner, MANA senior marketing manager.

Agencies, Agribusiness