The strategy is changing at Blasdel, Cleaver, Schwalbe Communications. Yes they now have a website as Leigh Ann and Kelly informed me last week.

The three agency principals, Illinois Blasdel, Leigh Ann Cleaver and Kelly Schwalbe, left years in the big-agency world in order to have more direct, day-to-day contact with clients. We strive to have intimate knowledge of each client’s business and market: to become experts. We apply that knowledge to hit strategic home runs that achieve your business objectives.

I say the strategy has changed because Illinois told me sometime last year that not having an agency website was “part of their strategy.” I guess the strategy is working because these folks seem to be doing very well.